Build Your Author Platform

Build Your Author Platform
Author: Carole Jelen
Publisher: BenBella Books, Inc.
Total Pages: 393
Release: 2014-05-13
Genre: Reference
ISBN: 1939529255

A great book is no longer enough. An author platform is the most powerful key to success in today's saturated market, and increasingly, publishers are demanding that new authors come to them with an existing audience of interested followers. Authors who are self-publishing have an even bigger need to build an engaged audience. Social media makes building the author platform easier than ever, but, unfortunately, most authors struggle to get it right. How can authors create their unique platform, connect with followers, write a manuscript, and grow their business? In Build Your Author Platform: The New Rules, top literary agent Carole Jelen and tech expert Michael McCallister apply their combined 35 years of expertise to outline 14 practical, hands-on steps to create a presence that will produce high book sales and expanded audience. From pre-publication through book launch and beyond, authors will learn how to: • Define goals and a unique brand • Employ successful website strategies, content, social presence, media authority, and training • Secure positive reviews • Attract viewers efficiently without cost Filled with detailed lessons, examples, success stories, and techniques used by marketing departments at major publishers, Build Your Author Platform is an indispensable guide for anyone looking for insight into publishing, promoting, and marketing books.

Create Your Writer Platform

Create Your Writer Platform
Author: Chuck Sambuchino
Publisher: Penguin
Total Pages: 281
Release: 2012-10-26
Genre: Language Arts & Disciplines
ISBN: 1599635798

Creating a platform isn't just beneficial--it's essential! In today's world of blogging, websites, Twitter feeds, and Facebook updates, building a writer platform from the ground up can seem a daunting task. Never fear--author and editor Chuck Sambuchino provides expert, practical advice for increasing your visibility, selling more books, and launching a successful career. In Create Your Writer Platform, you'll learn: • The definition of a platform--and why you should start building one now. • How to harness the 12 Fundamental Principles of Platform. • "Old School" and "New School" approaches to platform, from article writing and conference speaking to website development, blog posts, and social media avenues. • How to develop a platform for nonfiction, fiction, and memoir. In addition to Chuck's invaluable insights, you'll also find 12 case studies from authors with effective platforms, as well as professional advice from literary agents. If you're serious about building a platform tailored to you and your writing--a platform that's going to help you succeed as a writer--look no further than Create Your Writer Platform.

How to Rock Self Publishing

How to Rock Self Publishing
Author: Steff Green
Publisher: Rage Against the Manuscript
Total Pages: 156
Release: 2020-01-12
Genre: Juvenile Nonfiction
ISBN: 0995134278

Do you have a story you’re bursting to tell the world? Are you sick of being rejected by the publishing establishment? Do you want to inject a little punk rock, DIY ethos into your indie author career? In How to Rock Self-Publishing, bestselling indie author and publishing coach Steff Green shows you how to tell your story, find your readers, and build a badass author brand. As a self-published author you’ll learn how to: Define your measure of success and set attainable goals. Create an exciting author brand you want to write under forever. Tame your monkey mind and consolidate your gazillion ideas into a solid plan. Choose the best platforms, editors, designers, and tools to create a high-quality book. Plan a compelling book series in any genre that will have your readers chomping for more. Write faster, release more often, and enjoy what you create. Spot trends and gaps in the market where you can add your unique voice. Publish your book in print, ebook, and audio with all the nuts and bolts. Launch with a BANG! – including handy launch checklists. Create an engaging author platform to turn your readers into lifelong fans. Find unique and emerging opportunities in self-publishing to build your audience and earn a living. Steff breaks down the 11-step process that’s seen her go from failed archaeologist and obscure music blogger to a USA Today bestseller with a six-figure income. With dozens of examples from across the publishing landscape and real-talk from her own career, Steff shows how imagination, creativity, and perseverance can help you achieve your dreams. How to Rock Self-Publishing isn’t just a book about writing, it’s about grabbing your dreams by the balls, living faster, harder and louder, and cranking your art up to 11.

The Business of Being a Writer, Second Edition

The Business of Being a Writer, Second Edition
Author: JANE. FRIEDMAN
Publisher:
Total Pages: 0
Release: 2025-04-18
Genre: Language Arts & Disciplines
ISBN: 9780226838656

A thoroughly revised edition of the comprehensive guide to building and maintaining a successful career in writing. Writers talk about their work in many ways: as an art, as a calling, as a lifestyle. Too often missing from these conversations is the fact that writing is also a business, and those who want to make a living from their writing must understand the basic business principles underlying the industry. The Business of Being a Writer offers the business education writers need but so rarely receive. Jane Friedman is one of today's leading experts on the publishing industry. Through her website, social media presence, online courses, email newsletters, and other media, she helps writers understand how to navigate the industry with confidence and intentionality. This book advises writers on building a platform in a way that aligns with their values; critical mindset issues that might sabotage their efforts before they even begin; how to publish books and short works strategically; and what it means to diversify income streams beyond book sales. For this second edition, Friedman has updated every topic to reflect how the industry has evolved over the past half-decade. New features include a section on business and legal issues commonly faced by writers, exercises at the end of each chapter, and a wealth of sample materials posted on a companion website. Reaching beyond the mechanical aspects of publishing, The Business of Being a Writer will help both new and experienced writers approach their careers with the same creative spirit as their writing. Friedman is encouraging without sugarcoating reality, blending years of research with practical advice that will help writers market themselves and maximize their writing-related income. Her book will leave them empowered, confident, and ready to turn their craft into a sustainable career.

When I Was Her Daughter

When I Was Her Daughter
Author: Leslie Ferguson
Publisher: Acorn Publishing
Total Pages: 273
Release: 2021-11-12
Genre: Biography & Autobiography
ISBN: 195211277X

The award-winning memoir, When I Was Her Daughter is a raw, honest account of one girl’s journey through madness, loss, and a broken child welfare system, where only the most resilient survive. Seven-year-old Leslie has a serious problem. Someone is trying to kill her. Leslie’s mother suffers from paranoid schizophrenia. She writes rambling manifestos and forces her children to live on the run to evade capture by the Russian spies she believes are after them. Her mother’s ultimate goal is to protect her children from capture, but who will step in when she is convinced that killing them herself will save them from a worse fate? Each time the authorities repeatedly intervene, the children are again and again returned to their mother’s custody before becoming wards of the state. Once separated from her family and thrust into foster care for the foreseeable future, Leslie learns to navigate a new kind of fear and loneliness. Her ultimate goal is to be loved, but how can her mother ever love her now that she is so far away? Will she ever see her again? Will she ever find a safe place to land? In this unbelievable story of grit and grief, of hope and heart, Leslie must discover her own strength to ask for what she needs. Since it seems nobody will talk about her mother’s mental illness and nothing will bring the family peace, Leslie pretends she is—and always has been—her teacher’s daughter. This true story about the redemptive power of patience and courage reminds us that unconditional love is possible, even for a lost and angry child struggling to understand where she belongs.

Fearvana

Fearvana
Author: Akshay Nanavati
Publisher: Morgan James Publishing
Total Pages: 201
Release: 2017-10-11
Genre: Self-Help
ISBN: 1630476064

“Counterintuitive, practical and potentially life-changing, Akshay’s book wants to rewire the way you look at fear” (Seth Godin, author of Linchpin). Everyone experiences fear, stress, or anxiety at some point in life—but that is not a bad thing. When harnessed, these forces can be our greatest source of strength. Weaving together inspiring stories; in-depth research in neuroscience, psychology, and spirituality; practical insight; and effective strategies, Fearvana teaches the science of how to transform all your seemingly negative emotions into health, wealth, and happiness. Discover a revolutionary approach that shatters conventional wisdom, giving you the tools to leverage your fear, stress, and anxiety to accomplish anything you set your mind to. By laying out clear, proven, and actionable steps to find bliss through suffering, Fearvana will help you develop an unstoppable mind. This is the essential guide for you to overcome any barrier standing between where you are now and where you want to be.

Strangers To Superfans: A Marketing Guide to The Reader Journey

Strangers To Superfans: A Marketing Guide to The Reader Journey
Author: David Gaughran
Publisher: David Gaughran
Total Pages: 103
Release: 2020-07-29
Genre: Language Arts & Disciplines
ISBN: 9187109212

From the author of Let's Get Digital and Amazon Decoded, this book will change how you think about marketing. Strangers to Superfans puts you in the shoes of your Ideal Readers, and forces you to view your marketing from their perspective. *Learn the five stages in the Reader Journey. *Identify where your blockages are and how to fix them. *Optimize each stage to increase conversion. *Boost sales by making the process more frictionless. *Build an army of passionate readers who do the selling for you. It's not enough to know who your Ideal Readers are, you also need to imagine how they feel when a recommendation email arrives containing your cover. You must figure out why they hesitated before clicking the Buy button. And it's crucial to determine why they liked your book enough to finish it... but not sufficiently to recommend it to their friends. The Reader Journey is a new marketing paradigm that maps out the journey your Ideal Readers take in their transformation from strangers to superfans.

The Fine Print of Self-Publishing

The Fine Print of Self-Publishing
Author: Mark Levine
Publisher: Publish Green
Total Pages: 176
Release: 2011
Genre: Language Arts & Disciplines
ISBN: 1935098748

The Fine Print of Self-Publishing (Fourth Edition) offers a comprehensive guide to the self-publishing world, and is a must-read for any author considering self-publishing his or her book.

The Myths of Creativity

The Myths of Creativity
Author: David Burkus
Publisher: John Wiley & Sons
Total Pages: 225
Release: 2013-10-07
Genre: Business & Economics
ISBN: 1118611144

How to get past the most common myths about creativity to design truly innovative strategies We tend to think of creativity in terms reminiscent of the ancient muses: divinely-inspired, unpredictable, and bestowed upon a lucky few. But when our jobs challenge us to be creative on demand, we must develop novel, useful ideas that will keep our organizations competitive. The Myths of Creativity demystifies the processes that drive innovation. Based on the latest research into how creative individuals and firms succeed, David Burkus highlights the mistaken ideas that hold us back and shows us how anyone can embrace a practical approach, grounded in reality, to finding the best new ideas, projects, processes, and programs. Answers questions such as: What causes us to be creative in one moment and void in the next? What makes someone more or less creative than his or her peers? Where do our flashes of creative insight come from, and how can we generate more of them? Debunks 10 common myths, including: the Eureka Myth; the Lone Creator Myth; the Incentive Myth; and The Brainstorming Myth Written by David Burkus, founder of popular leadership blog LDRLB For anyone who struggles with creativity, or who makes excuses for delaying the work of innovation, The Myths of Creativity will help you overcome your obstacles to finding new ideas.