Why do people ignore our ideas or support them? Agree with our positions or undermine them? Tune out when we speak or give us undivided attention? Why do most of us fail to persuade others? Fail to formulate convincing arguments? Fail to speak with confidence and fail to get our way? And why do some lawyers and legal professionals quickly soar above the competition, their words carrying immense weight, while others struggle to communicate effectively? 53 little-known, cutting-edge, and revolutionary (but practically unheard-of) scientific studies present a virtually unknown answer based on irrefutable empirical evidence... The answer? If you can't speak with eloquence, your words don't count. This undermines your professional image and stagnates your career, holding you back and sabotaging your ideas. Eloquent words outperform their weak counterparts. Eloquent words convince. They compel. They captivate. They persuade. They move hearts and minds. And they can change the world. What are the hidden secrets of words that change the world? This concise new release by an Amazon best-selling author dissects the little-known "eloquence secrets" of two of the most impactful messages in the history of American political persuasion. These messages defined the ethos of both major parties, shaped the political discussions we have decades later, and redefined the very meaning of America. Eloquence breaks down the 61 techniques hidden in these two messages, revealing simple, repeatable, step-by-step strategies for eloquent speaking that allow you to: ✓ Inspire, impact, and influence people ✓ Gain an edge in any discussion ✓ Captivate listeners ✓ Avoid people tuning out ✓ Speak with more eloquence than many world-leaders ✓ Grab undivided attention ✓ Persuade people to your point of view ✓ Master the ancient art of rhetoric ✓ Appeal to human emotion for massive influence ✓ Achieve instant eloquence ✓ Attract support to your ideas ✓ Win any argument ✓ Avoid ineffectual and boring communication ✓ Build rapport and form connections ✓ Make your ideas seem drastically and dramatically better ✓ Earn trust and portray credibility ✓ Appear like an expert and visionary worth listening to ✓ Know exactly what to say ✓ Earn instant respect for yourself and your ideas ✓ Gain an unfair competitive advantage in your career What free bonuses do you get in the limited-edition version of Eloquence? The strategy workbook. Use the proven secrets revealed in the book, applying them to your communication for instant eloquence. The eloquence on demand service. Send the author your message and he will personally work with you to guarantee it achieves unparalleled eloquence. The 219-point speech-writing checklist. Unlock the checklist top CEOs use to guarantee their message always impacts, inspires, and influences their audience. The speech-feedback on demand service. Send the author your speech and he will personally run through the 219-point checklist, giving you feedback and suggestions for improvement.