Free Marketing

Free Marketing
Author: Jim Cockrum
Publisher: John Wiley & Sons
Total Pages: 358
Release: 2011-08-31
Genre: Business & Economics
ISBN: 1118120043

Simple, powerful marketing strategies every business can afford to implement There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Free Marketing delivers more than 100 ideas to help any small business owner or marketer generate new revenue—with little or no marketing budget. With both Internet-based and creative offline ideas, you'll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and other innovative ways to get the word out. Create a "squeeze page," the most powerful one page website you'll ever build Use simple YouTube videos to grow sales Hold an eBay auction for publicity purposes (author Jim Cockrum made $30,000 and earned tons of free publicity from just one auction) and more! Grow a successful business without letting your marketing budget tell you "No." Jim Cockrum has proven that the most powerful marketing strategies are the cheapest.

Smarter, Faster, Cheaper

Smarter, Faster, Cheaper
Author: David Siteman Garland
Publisher: John Wiley & Sons
Total Pages: 182
Release: 2010-11-18
Genre: Business & Economics
ISBN: 047093381X

Save time and money in building, marketing and promoting your business With huge recent shifts in the way enterprises are built, marketed, and monetized, these are "wild west" times for business. In this new landscape, entrepreneurs and small business owners actually have an edge in marketing without spinning their wheels or going broke. Smarter, Faster, Cheaper gives you an innovative, approachable new guide on how to market, promote and improve your business drawing on real world examples and offering practical advice as opposed to fluffy theory. It presents a complete roadmap for marketing and promoting your business with the latest techniques. Draws from author David Siteman Garland's extensive experiences as a successful entrepreneur Based on countless interviews with successful leaders, including conversations with entrepreneurs and owners of businesses large and small Strategies and ideas are easy to understand, digest, and immediately put to use From learning when to skimp and when to splurge to mastering the art of online schmoozing, Smarter, Faster, Cheaper will save you time, money, and aggravation whether you're building your tenth business or your first.

Free Marketing

Free Marketing
Author: Jim Cockrum
Publisher: John Wiley & Sons
Total Pages: 358
Release: 2011-09-27
Genre: Business & Economics
ISBN: 1118034716

Simple, powerful marketing strategies every business can afford to implement There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Free Marketing delivers more than 100 ideas to help any small business owner or marketer generate new revenue—with little or no marketing budget. With both Internet-based and creative offline ideas, you'll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and other innovative ways to get the word out. Create a "squeeze page," the most powerful one page website you'll ever build Use simple YouTube videos to grow sales Hold an eBay auction for publicity purposes (author Jim Cockrum made $30,000 and earned tons of free publicity from just one auction) and more! Grow a successful business without letting your marketing budget tell you "No." Jim Cockrum has proven that the most powerful marketing strategies are the cheapest.

Free Marketing in Social Media: 500 Tactics and Best Practices

Free Marketing in Social Media: 500 Tactics and Best Practices
Author: Sr. Ronald D. Geskey
Publisher: Lulu.com
Total Pages: 199
Release: 2010-01-19
Genre: Business & Economics
ISBN: 0557232511

FREE MARKETING: A social media primer to assist marketers effectively plan and implement FREE tactics and best practices in social media-- like Twitter, Facebook, MySpace, Digg, Squidoo, LinkedIn, Yahoo, Wordpress and others! Over 500 tactics provided to help you get maximum results and ROI.

Virtually Free Marketing

Virtually Free Marketing
Author: Philip R. Holden
Publisher: Bloomsbury Publishing
Total Pages: 270
Release: 2015-01-23
Genre: Business & Economics
ISBN: 1408176211

Web 2.0 is changing the way information is perceived about products and companies. The evolution of e-commerce, wikis, blogs and social networking sites means that the focus has shifted from 'impact' to 'engagement' and 'involvement'. Virtually Free Marketing takes a look at how leading lights in e-commerce such as Amazon, Google and YouTube have made their mark, drawing lessons that all business owners can benefit from. It takes the reader step-by-step through marketing their own products and services effectively and cheaply using the level playing field of the Internet and will be a must-have ready for all small business owners and managers.

Understanding Digital Marketing

Understanding Digital Marketing
Author: Damian Ryan
Publisher: Kogan Page Publishers
Total Pages: 304
Release: 2012-03-03
Genre: Business & Economics
ISBN: 0749464283

Digital marketing now represents 25% of the marketing spend in the UK and this is predicted to move to 50% or higher within the next three years. Understanding Digital Marketing looks at the world of digital marketing: how it got started, how it got to where it is today, and where the thought leaders in the industry believe it is headed in the future. This authoritative title demonstrates how to harness the power of digital media and use it to achieve the utmost success in business, now and in the future.Understanding Digital Marketing deals with every key topic in detail, including:search marketing,social media, Google, mobile marketing, affiliate marketing, e-mail marketing, customer engagement and digital marketing strategies. Essential reading for both practitioners and students alike, and including real-world examples of digital marketing successes and expert opinions, Understanding Digital Marketing provides you with tools to utilize the power of the internet to take your company wherever you want it to go.

Defending the Free Market

Defending the Free Market
Author: Robert Sirico
Publisher: Simon and Schuster
Total Pages: 226
Release: 2012-05-21
Genre: Political Science
ISBN: 1596988118

Thirty years ago, the economic system of the Soviet empire—socialism—seemed definitively discredited. Today, the most popular figures in the Democratic Party embrace it, while the shapers of public opinion treat capitalism as morally indefensible. Is there a moral case for capitalism? Consumerism is an appalling spectacle. Free markets may be efficient, but are they fair? Aren’t there some things that we can’t afford to leave to the vicissitudes of the market? Robert Sirico, a onetime leftist, shows how a free economy—including private property, legally enforceable contracts, and prices and interest rates freely agreed to by the parties to a transaction—is the best way to meet society’s material needs. In fact, the free market has lifted millions out of dire poverty—far more people than state welfare or private charity has ever rescued from want. But efficiency isn’t its only virtue. Economic freedom is indispensable for the other freedoms we prize. And it’s not true that it makes things more important than people—just the reverse. Only if we have economic rights can we protect ourselves from government encroachment into the most private areas of our lives—including our consciences. Defending the Free Market is a powerful vindication of capitalism and a timely warning for a generation flirting with disaster.

Summary: Free Marketing

Summary: Free Marketing
Author: BusinessNews Publishing,
Publisher: Primento
Total Pages: 42
Release: 2014-11-12
Genre: Business & Economics
ISBN: 2511022400

The must-read summary of Jim Cockrum's book: "Free Marketing: 101 Low and No-Cost Ways to Grow Your Business Online & Off". This complete summary of the ideas from Jim Cockrum's book "Free Marketing" shows that the best and most productive marketing strategies in the current business era are, in fact, completely or virtually free. In his book, the author highlights three free marketing strategies that you can implement in order to reach more customers and get your message across. This summary provides the key to developing an effective marketing campaign that will increase the visibility of your brand and attract more customers, without spending a penny. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "Free Marketing" and discover how you can develop better marketing campaigns that don't cost a fortune.