Guerrilla Financing

Guerrilla Financing
Author: Bruce Jan Blechman
Publisher: Mariner Books
Total Pages: 356
Release: 1992-08-20
Genre: Business & Economics
ISBN: 9780395522646

The authors offer creative, street-smart financing techniques for raising capital for any type of business anywhere in the country, no matter what the circumstances. Nontraditional methods of achieving one's goals are outlined, using fresh and innovative sources of financing that are available to anyone with a winning idea or business.

Guerrilla Marketing for Financial Advisors

Guerrilla Marketing for Financial Advisors
Author: Jay Conrad Levinson
Publisher: Trafford Publishing
Total Pages: 296
Release: 2003
Genre: Business & Economics
ISBN: 1412003997

Through the eyes of two Guerrilla Marketers, this book shows you Guerrilla Marketing ideas to help you build your business and make more as a financial advisor than you ever thought possible. Jay Conrad Levinson, author of the highly successful Guerrilla Marketing series of books has teamed up with financial advisor consultant and coach Grant W. Hicks, CIM, FCSI , to uncover all aspects of marketing for financial advisors. This work is a collection of fourteen years of researching and testing the best ideas for financial advisors. Grant's educational website www.financialadvisormarketing.com has additional resources to help any advisor at any level become more successful. This easy to read book will be an abundance of resources advisors need to dramatically change and grow their business. Inside you will find nine chapters including samples and templates to help build your business. The following is a chapter summary that will take the reader through forty business and marketing ideas, principles and examples that have been used successfully and step by step on how to apply them to your business. 1. Build a Better Business and Marketing Plan 2. Getting New Clients from Outside Sources 3. Getting New Clients from Internal Marketing 4. Welcoming New Clients 5. Wowing Clients 6. Mastering Service for All Clients 7. Taking Your Business to the Next Level 8. Marketing Principles for Financial Advisors 9. Guerrilla Marketing Tools and Marketing Action Plan Worksheets If you want to be a successful advisor in your market and improve your client service levels, then Guerilla Marketing For Financial Advisors is your marketing blueprint. It is time for advisors to take action.

Guerrilla Selling

Guerrilla Selling
Author: Bill Gallagher
Publisher: Houghton Mifflin Harcourt
Total Pages: 230
Release: 1992
Genre: Business & Economics
ISBN: 9780395578209

Covering the various aspects of the selling process in considerable detail, from the basics of organizing an office through to prospecting, selling and follow-up, this book encompasses state-of-the-art selling weapons, including behavioural psychology. Mindmaps are used to outline the psychological dynamics of a sales call, and to introduce the reader to the concept of subliminal selling. The book also covers the use of technological advances such as modem, fax and voice mail to increase sales.

Guerrilla Advertising

Guerrilla Advertising
Author: Jay Conrad Levinson
Publisher: Houghton Mifflin Harcourt
Total Pages: 306
Release: 1994
Genre: Business & Economics
ISBN: 9780395687185

Designed to promote cost-effective advertising for the small business, this guide gives instruction in staying within budgets and developing an advertising strategy.

The Way of the Guerrilla

The Way of the Guerrilla
Author: Jay Conrad Levinson
Publisher: Houghton Mifflin Harcourt
Total Pages: 264
Release: 1998-10
Genre: Business & Economics
ISBN: 9780395924785

From hiring responsible employees to finding more time for family and sustaining passion for work, the guru of the guerrilla lifestyle guides business owners through the changing marketplace and into the next century.'

Mastering Guerrilla Marketing

Mastering Guerrilla Marketing
Author: Jay Conrad Levinson
Publisher: Houghton Mifflin Harcourt
Total Pages: 276
Release: 1999
Genre: Business & Economics
ISBN: 9780395908754

"No one knows how to use the weapons of the trade better than industry expert Jay Levinson," said Entrepreneur magazine. And this is "the book of a lifetime" from the man whose take-no-prisoners approach has revolutionized small-business marketing strategies. Culled from years of experience, it is the reference for small-business owners, managers, and home-based business folk alike.

Entrepreneurial Financial Management

Entrepreneurial Financial Management
Author: Jeffrey R. Cornwall
Publisher: Routledge
Total Pages: 465
Release: 2019-08-13
Genre: Business & Economics
ISBN: 1000650480

This fifth edition of a classic and comprehensive resource presents an applied, realistic view of entrepreneurial finance for today’s entrepreneurs, completely updated to address the latest trends and technologies. The book provides an integrated set of concepts and applications, drawing from entrepreneurship, finance and accounting, that will prepare aspiring entrepreneurs for the world they will most likely face as they start their new businesses. The contents are designed to follow the life cycle of a new business venture. Topics are presented in logical order, as entrepreneurs will likely face them as they begin the process of business start-up and move into growing the business. Both undergraduate and graduate students will appreciate the clear presentation of complex issues, and this book is an essential resource for budding entrepreneurs as well. A comprehensive spreadsheet financial template is included with the book, and an all-new case study provides questions that will help students learn the template as they proceed through the book. This tool allows for the application of many of the concepts to actual businesses and can be a valuable supplement to the process of developing a full business plan. The spreadsheet financial template is available for unlimited free downloads at Professor Cornwall’s blog site: www.drjeffcornwall.com.

The Guerrilla Marketing Handbook

The Guerrilla Marketing Handbook
Author: Jay Conrad Levinson
Publisher: Houghton Mifflin Harcourt
Total Pages: 404
Release: 1994
Genre: Business & Economics
ISBN: 9780395700136

Marketing strategy for maximum return, for large & small businesses.