| Author | : James Frederick Bender |
| Publisher | : McGraw-Hill Companies |
| Total Pages | : 292 |
| Release | : 1971 |
| Genre | : Business & Economics |
| ISBN | : 9780070044418 |
How to Sell Anything to Anybody
| Author | : Joe Girard |
| Publisher | : Simon and Schuster |
| Total Pages | : 196 |
| Release | : 2006-02-07 |
| Genre | : Business & Economics |
| ISBN | : 0743273966 |
Joe Girard was an example of a young man with perseverance and determination. Joe began his working career as a shoeshine boy. He moved on to be a newsboy for the Detroit Free Press at nine years old, then a dishwasher, a delivery boy, stove assembler, and home building contractor. He was thrown out of high school, fired from more than forty jobs, and lasted only ninety-seven days in the U.S. Army. Some said that Joe was doomed for failure. He proved them wrong. When Joe started his job as a salesman with a Chevrolet agency in Eastpointe, Michigan, he finally found his niche. Before leaving Chevrolet, Joe sold enough cars to put him in the Guinness Book of World Records as 'the world's greatest salesman' for twelve consecutive years. Here, he shares his winning techniques in this step-by-step book, including how to: o Read a customer like a book and keep that customer for life o Convince people reluctant to buy by selling them the right way o Develop priceless information from a two-minute phone call o Make word-of-mouth your most successful tool Informative, entertaining, and inspiring, HOW TO SELL ANYTHING TO ANYBODY is a timeless classic and an indispensable tool for anyone new to the sales market.
Sell Well
| Author | : Rene Robichaud |
| Publisher | : |
| Total Pages | : 104 |
| Release | : 2017-10-17 |
| Genre | : |
| ISBN | : 9781978134508 |
- An easy guide to selling your company - This book helps private business owners and CEOs navigate the many issues related to the sale of their company. In this non-technical guide to the sale process, the three authors provide real-life examples of lessons learned and mistakes to avoid. Business students will also get tools to think about company valuation and the many factors that enhance value from a buyer's perspective.This handbook will help you understand the steps others have taken to successfully sell their company. It includes . . . - issues to consider in order to best meet all of your goals in the sale process - tips on how to maximize the exit value - helpful information to prepare business people for life after the saleThis easy-to-read book about mergers and acquisitions comes highly recommended by very successful business people like Dave Dillon, retired Chairman and CEO of Kroger Companies, and Larry Stevenson, Chairman of SNC-Lavalin. The sale of your company may be the most important business decision an owner can make. Read this book before you decide to sell!
Sell Well, Do Good
| Author | : Roy Whitten |
| Publisher | : |
| Total Pages | : 216 |
| Release | : 2021-02-10 |
| Genre | : |
| ISBN | : 9781952654251 |
IS THERE REALLY A BETTER WAY TO SELL? Straight from the work of two expert sales consultants comes "decision intelligence," a genuinely customer-centric approach tailor-made for social enterprises. DR. ROY WHITTEN and SCOTT ROY are the founders of Whitten & Roy Partnership. WRP maintains a global consultant network and has served organizations in over 40 countries. Inside Sell Well, Do Good, you'll discover how transformative science exposes a root problem in sales: the belief - held by salespeople and clients alike - that selling is fundamentally a process of pitching, persuading, and pressuring people to buy. This single conviction leads to individual behaviors and organizational systems that become self-perpetuating, dysfunctional, and unproductive for everyone involved, creating conditions that undermine the mission of social enterprises and limit their impact. Using real stories from over a decade of field work, the authors put you into the training room to break through old habits and fixed mindsets. Follow in the footsteps of thousands of salespeople and executives as you learn to transform your team. Get to the heart of customer-centric selling and explore how to: - Master your attitude to produce your best work - Lead compelling conversations that result in committed action - Educate your customers to help them make the right buying decision - Build a selling system that changes the behavior of sales agents and their customers. No hype or hyperbole - just actionable insight from two seasoned executives who believe that selling is the heartbeat of business and who know that how a social enterprise sells will determine its ultimate value to the customers it serves.
SPIN® -Selling
| Author | : Neil Rackham |
| Publisher | : Taylor & Francis |
| Total Pages | : 253 |
| Release | : 2020-04-28 |
| Genre | : Business & Economics |
| ISBN | : 1000111482 |
True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions. All false, says this provocative book. Neil Rackham and his team studied more than 35,000 sales calls made by 10,000 sales people in 23 countries over 12 years. Their findings revealed that many of the methods developed for selling low-value goods just don‘t work for major sales. Rackham went on to introduce his SPIN-Selling method. SPIN describes the whole selling process: Situation questions Problem questions Implication questions Need-payoff questions SPIN-Selling provides you with a set of simple and practical techniques which have been tried in many of today‘s leading companies with dramatic improvements to their sales performance.
Insight Selling
| Author | : Mike Schultz |
| Publisher | : John Wiley & Sons |
| Total Pages | : 263 |
| Release | : 2014-04-30 |
| Genre | : Business & Economics |
| ISBN | : 1118875060 |
What do winners of major sales do differently than the sellers who almost won, but ultimately came in second place? Mike Schultz and John Doerr, bestselling authors and world-renowned sales experts, set out to find the answer. They studied more than 700 business-to-business purchases made by buyers who represented a total of $3.1 billion in annual purchasing power. When they compared the winners to the second-place finishers, they found surprising results. Not only do sales winners sell differently, they sell radically differently, than the second-place finishers. In recent years, buyers have increasingly seen products and services as replaceable. You might think this would mean that the sale goes to the lowest bidder. Not true! A new breed of seller—the insight seller—is winning the sale with strong prices and margins even in the face of increasing competition and commoditization. In Insight Selling, Schultz and Doerr share the surprising results of their research on what sales winners do differently, and outline exactly what you need to do to transform yourself and your team into insight sellers. They introduce a simple three-level model based on what buyers say tip the scales in favor of the winners: Level 1 "Connect." Winners connect the dots between customer needs and company solutions, while also connecting with buyers as people. Level 2 "Convince." Winners convince buyers that they can achieve maximum return, that the risks are acceptable, and that the seller is the best choice among all options. Level 3 "Collaborate." Winners collaborate with buyers by bringing new ideas to the table, delivering new ideas and insights, and working with buyers as a team. They also found that much of the popular and current advice given to sellers can damage sales results. Insight Selling is both a strategic and tactical guide that will separate the good advice from the bad, and teach you how to put the three levels of selling to work to inspire buyers, influence their agendas, and maximize value. If you want to find yourself and your team in the winner's circle more often, this book is a must-read.
Selling Local Advertising
| Author | : Claude Whitacre |
| Publisher | : Createspace Independent Publishing Platform |
| Total Pages | : 230 |
| Release | : 2013-01-16 |
| Genre | : Advertising |
| ISBN | : 9781481862592 |
For Advertising Sales Reps Selling To Local Small Businesses Only. Stop Believing The Lies And Myths That Keep You From Being The Top Advertising Rep In Your City. Stop Listening To Gurus That Never Sold Anything In Their Life. Do you sell advertising to local small business owners? Selling Local Advertising is written specifically for advertising sales reps and their managers. Whether you sell direct mail, newspaper, radio, TV, or other media, the rules are the same. Why? Because you are talking to the same customers: Small business owners that don't want to give you money. Know How Your Small Business Advertising Prospect Thinks. Written by someone who sells advertising, but who has bought hundreds of thousands of dollars in local advertising, and has interviewed hundreds of small business owners...your customers. Does any of this sound familiar? Your prospects go into hiding when you call or visit. You keep hearing that your ads aren't in the budget. Business owners keep putting you off until "business picks up" You keep hearing the same excuses as to why "Now" isn't a good time. Clients keep complaining about price...price...price... You keep hearing that advertising doesn't work anymore. That All Stops Now. Would you like to know what your prospects are thinking when you are talking to them? Written from the advertising buyer's point of view, Selling Local Advertising gives you everything you need to know to go from being a "pest" to a "Welcome business advisor" Stop Trying To Sell Advertising To Closed Minded Prospects. Concentrate On The Easy Effortless Sales. You Will Never Run Out Of Eager Prospects If You Know Where To Look. Put These Proven Real World Ideas To Work For You, And ... Your advertising clients will be looking forward to your visits. Your clients will be bragging to their business friends about what great results you got for them. The best referrals in the world, just waiting for your call. The complete system revealed. You can sell advertising to groups of advertising prospects, hanging on your every word. Every step is revealed in complete detail. The complete system that the author is using right now. Everything you read in this book is working, right now, for hundreds of advertising sales reps to multiply their sales. Why is this book not 300 pages? We took out everything that doesn't work. If you have been looking for the real deal. You want real methods that are tested, proven, and will work in any areas of the country. You have just discovered The Mother Load. My suggestion? Read fast, take notes, and hit the ground running.... From The Author... I'm just like you. I sell for a living. Have you ever heard that "selling is a numbers game"? Sure, so have I. But you care about getting this sale... today. I wrote this book for you. The vast majority of books on selling are written by people who have never sold anything except books. I sell advertising to small business owners, just like you do. I've also bought lots of advertising for a retail store I own. I'll tell you the inside secrets of how to sell advertising by knowing how advertising buyers think. How do you answer objections that you are getting every day, right now? It's all here. Go to the picture of the book and click "Click To Look Inside". I'll see you on the inside. Claude.
Hayduke Lives!
| Author | : Edward Abbey |
| Publisher | : Rosetta Books |
| Total Pages | : 416 |
| Release | : 2011-08-21 |
| Genre | : Fiction |
| ISBN | : 0795317425 |
“Abbey’s latter-day Luddites, introduced in his novel The Monkey Wrench Gang, are back—and not a moment too soon” (The New York Times). George Washington Hayduke, ex-Green Beret, was last seen clinging to a rock face in the wilds of Utah as an armed posse hunted him down for his eco-radical crimes. Now he’s back, with a fiery need for vengeance . . . This sequel to Edward Abbey’s cult classic brings back the old gang of environmental warriors, as they battle a fundamentalist preacher intent on turning the Grand Canyon into a uranium mine—in “a fine novel, combative and comic, anarchistic and ultimately redemptive” (Albuquerque Journal). “I laughed out loud reading this book.” —Los Angeles Times Book Review
Show Well, Sell Well
| Author | : Dawn Romance |
| Publisher | : iUniverse |
| Total Pages | : 50 |
| Release | : 2009-12-10 |
| Genre | : Business & Economics |
| ISBN | : 1440177384 |
You are selling your house...now what? Regardless of the reasons why, you need to get your property ready to sell. Where to start? What are the best things to do? What can you afford to do? It can seem like a lot, but it's definitely doable even on low cost budget. With a touch of humor this book walks you through simple and low cost things anyone can do when selling their home. Some things cost nothing, like wiping down the tree debris that accumulates at your front entrance. Other things, like pressure washing the driveway, may cost a bit more, but are definitely worth the investment. All of it I promise does wonders for how a prospective buyer views your home. By addressing the show stoppers, you move yourself that much closer to getting your property sold!
