Italian Fashion since 1945

Italian Fashion since 1945
Author: Emanuela Scarpellini
Publisher: Springer
Total Pages: 275
Release: 2019-07-24
Genre: History
ISBN: 3030178129

In the course of the twentieth century, Italy succeeded in establishing itself as one of the world's preeminent fashion capitals, despite the centuries-old predominance of Paris and London. This book traces the story of how this came to be, guiding readers through the major cultural and economic revolutions of twentieth-century Italy and how they shaped the consumption practices and material lives of everyday Italians. In order to understand the specific character of the “Italian model,” Emanuela Scarpellini considers not only aspects of craftsmanship, industrial production and the evolution of styles, but also the economic and cultural changes that have radically transformed Italy and the international scene within a few decades: the post-war economic miracle, the youth revolution, the consumerism of the 1980s, globalization, the environmentalism of the 2000s and the Italy of today. Written in a lively style, full of references to cinema, literature, art and the world of media, this work offers the first comprehensive overview of a phenomenon that has profoundly shaped recent Italian history.

The Origins of Italian Fashion: 1900-1945

The Origins of Italian Fashion: 1900-1945
Author: Sofia Gnoli
Publisher: Victoria & Albert Museum
Total Pages: 0
Release: 2014-09-02
Genre: Design
ISBN: 9781851777914

The Origins of Italian Fashion examines the history of Italian fashion from the beginning of the twentieth century, when the Lombard tailor Rosa Genoni created the first Italian fashion house independent from the prevailing French style, to World War II, when the Fascist regime co-opted fashion as a propaganda tool. Illustrated with archive material from the designers and the earliest Italian fashion magazines, this book concentrates on the most important designers from the early years of Italian fashion. From Gabriella di Robilant, the Italian 'inventor' of sportswear fashion, to Salvatore Ferragamo and his famous orthopaedic shoes, to Elsa Schiaparelli, the first great protagonist of Italian style, these designers' influence continues to be felt today.

Fashion, Italian Style

Fashion, Italian Style
Author: Adjunct Assistant Professor at the Fashion Institute of Technology Valerie Steele
Publisher: Yale University Press
Total Pages: 156
Release: 2003-01-01
Genre: Art
ISBN: 0300100140

Om italiensk mode og modedesignere fra 1945 til i dag

Italian Glamour

Italian Glamour
Author:
Publisher:
Total Pages: 0
Release: 2014
Genre: Design
ISBN: 9788857224282

"The essence of Italian style through fashion and costume in the 20th century in a volume that captures the evolution of Italian fashion's biggest brands. The fashion archive of Enrico Quinto and Paolo Tinarelli has been painstakingly assembled over the last twenty years and traces the international evolution of costume from the mid-19th century to the present day. This quintessential volume on Italian style narrates the development of fashion through around three hundred dresses, chronologically ordered and selected from an international collection of over six thousand pieces, enriched by commentary by historians, journalists, and fashion designers, but also by photography, film, and personal testimony: a concrete resource for historians of costume, students, and those passionate about style" --

Italian Style

Italian Style
Author: Sonnet Stanfill
Publisher: Victoria & Albert Museum
Total Pages: 0
Release: 2014-10-21
Genre: Design
ISBN: 9781851778232

"This lavish book is a glamorous, comprehensive look at Italian fashion from the end of the Second World War to the present day. The story is explored through the key individuals and organizations that have contributed to Italy's reputation for quality and style. The book showcases the exceptional range of techniques, materials and expertise for which the 'Made in Italy' brand has become renowned. Essays from experts working in Britain and Italy reveal the reputation and craftsmanship of the fashion industry, documenting Italy's dramatic transition from post-war ruins to the luxury paraded in the landmark 'Sala Bianca' catwalk shows held in Florence in the 1950s, which propelled Italian fashion onto the world stage. During the 1950s and '60s the many Hollywood films that were shot on location in Italy had an enormous impact on fashion as stars such as Audrey Hepburn and Elizabeth Taylor became style ambassadors for Italian fashion, fuelling a keen international appetite for luxurious clothing made in Italy. Designers and labels featured include Simonetta, Emilio Pucci, Sorelle Fontana, Valentino, Gucci, Missoni, Giorgio Armani, Dolce & Gabbana, Prada and Versace, through to the next generation of fashion talent."--Dust jacket.

The Archipelago

The Archipelago
Author: John Foot
Publisher: Bloomsbury Publishing
Total Pages: 513
Release: 2018-05-17
Genre: History
ISBN: 140884351X

'An enjoyable, highly readable history that manages to bring murky, often fiendishly complex events into the light' Sunday Times Italy emerged from the Second World War in ruins. Divided, invaded and economically broken, it was a nation that some people claimed had ceased to exist. And yet, as rural society disappeared almost overnight, by the 1960s, it could boast the fastest-growing economy in the world. In The Archipelago, historian John Foot chronicles Italy's tumultuous history from the post-war period to the present day. From the silent assimilation of fascists into society after 1945 to the artistic peak of neorealist cinema, he examines both the corrupt and celebrated sides of the country. While often portrayed as a failed state on the margins of Europe, Italy has instead been at the centre of innovation and change – a political laboratory. This new history tells the fascinating story of a country always marked by scandal but with the constant ability to re-invent itself. Comprising original research and lively insights, The Archipelago chronicles the crises and modernisations of more than seventy years of post-war Italy, from its fields, factories, squares and housing estates to Rome's political intrigue.

Italian Women's Experiences with American Consumer Culture, 1945–1975

Italian Women's Experiences with American Consumer Culture, 1945–1975
Author: Jessica L. Harris
Publisher: Springer Nature
Total Pages: 242
Release: 2020-06-30
Genre: History
ISBN: 3030478254

This book analyzes the spread of American female consumer culture to Italy and its influence on Italian women in the postwar and Cold War periods, eras marked by the political, economic, social, and cultural battle between the United States and Soviet Union. Focusing on various aspects of this culture—beauty and hygiene products, refrigerators, and department stores, as well as shopping and magazine models—the book examines the reasons for and the methods of American female consumer culture’s arrival in Italy, the democratic, consumer capitalist messages its products sought to “sell” to Italian women, and how Italian women themselves reacted to this new cultural presence in their everyday lives. Did Italian women become the American Mrs. Consumer? As such, the book illustrates how the modern, consuming American woman became a significant figure not only in Italy’s postwar recovery and transformation, but also in the international and domestic cultural and social contests for the hearts and minds of Italian women.

Italy's Sea

Italy's Sea
Author: Valerie McGuire
Publisher: Transnational Italian Cultures
Total Pages: 320
Release: 2020-11-30
Genre: History
ISBN: 1800348002

For much of the twentieth century the Mediterranean was a colonized sea. Italy's Sea: Empire and Nation in the Mediterranean (1895-1945) reintegrates Italy, one of the least studied imperial states, into the history of European colonialism. It takes a critical approach to the concept of the Mediterranean in the period of Italian expansion and examines how within and through the Mediterranean Italians navigated issues of race, nation and migration troubling them at home as well as transnational questions about sovereignty, identity, and national belonging created by the decline and collapse of the Ottoman empire in North Africa, the Balkans, and the eastern Mediterranean, or Levant. While most studies of Italian colonialism center on the encounter in Africa, Italy's Sea describes another set of colonial identities that accrued in and around the Aegean region of the Mediterranean, ones linked not to resettlement projects or to the rhetoric of reclaiming Roman empire, but to cosmopolitan imaginaries of Magna Graecia, the medieval Christian crusades, the Venetian and Genoese maritime empires, and finally, of religious diversity and transnational Levantine Jewish communities that could help render cultural and political connections between the Italian nation at home and the overseas empire in the Mediterranean. Using postcolonial critique to interpret local archival and oral sources as well as Italian colonial literature, film, architecture, and urban planning, the book brings to life a history of mediterraneita or Mediterraneanness in Italian culture, one with both liberal and fascist associations, and enriches our understanding of how contemporary Italy-as well as Greece-may imagine their relationships to Europe and the Mediterranean today. --