Just Ask a Woman

Just Ask a Woman
Author: Mary Lou Quinlan
Publisher: John Wiley & Sons
Total Pages: 274
Release: 2003-05-26
Genre: Business & Economics
ISBN: 0471446971

An enlightening blueprint of the secrets of reaching female consumers from the expert Just Ask a Woman is a powerful book about how to tap into female consumers' needs. Mary Quinlan, the founder of the premiere consultancy dedicated to marketing to women, has personally interviewed 3,000 women in the course of her research for Just Ask a Woman. Women are the decision-makers in an estimated eighty-five percent of household buying decisions, and yet far too often, products marketed specifically to them fail to connect with their needs. Here, Quinlan explores topics such as how women judge brands and advertising, how they make decisions, the effects of stress on their consumer behavior, and their increasing demands for service and communication. Quinlan rejects the traditional focus group approach in favor of highly energized and intimate talk sessions where women reveal their deeper feelings about products and services. In Just Ask a Woman marketers, brand managers, and advertisers will find a revelatory resource filled with ideas and action steps for building your brand with women-from a woman who has walked in a marketer's shoes. Mary Lou Quinlan (New York, NY) is the founder and CEO of Just Ask a Woman, a marketing consultancy dedicated to building business with women. Just Ask a Woman is a division of bcom3, a $15 billion global communications firm whose clients include Citigroup/Women & Co., Lifetime, Saks, Hearst Magazines, Toys "R" Us, and Time Inc. Known as a brand-turnaround expert, she has helped to remake brands like Avon and Continental Airlines. Quinlan has been quoted in The New York Times, The Wall Street Journal, Fortune, Fast Company and Advertising Age and appeared on ABC, CNN, CNBC, Lifetime LIVE, Fox and nationally syndicated news shows. Her articles have been published in Marie Claire, Good Housekeeping, Redbook, and More, among others.

Women Don't Ask

Women Don't Ask
Author: Linda Babcock
Publisher: Princeton University Press
Total Pages: 248
Release: 2021-01-05
Genre: Business & Economics
ISBN: 0691210535

The groundbreaking classic that explores how women can and should negotiate for parity in their workplaces, homes, and beyond When Linda Babcock wanted to know why male graduate students were teaching their own courses while female students were always assigned as assistants, her dean said: "More men ask. The women just don't ask." Drawing on psychology, sociology, economics, and organizational behavior as well as dozens of interviews with men and women in different fields and at all stages in their careers, Women Don't Ask explores how our institutions, child-rearing practices, and implicit assumptions discourage women from asking for the opportunities and resources that they have earned and deserve—perpetuating inequalities that are fundamentally unfair and economically unsound. Women Don't Ask tells women how to ask, and why they should.

Go Ask Alice

Go Ask Alice
Author: Anonymous
Publisher: Simon and Schuster
Total Pages: 180
Release: 1999-07-13
Genre: Young Adult Fiction
ISBN: 0689832494

A teen plunges into a downward spiral of addiction in this classic cautionary tale. January 24th After you’ve had it, there isn't even life without drugs… It started when she was served a soft drink laced with LSD in a dangerous party game. Within months, she was hooked, trapped in a downward spiral that took her from her comfortable home and loving family to the mean streets of an unforgiving city. It was a journey that would rob her of her innocence, her youth—and ultimately her life. Read her diary. Enter her world. You will never forget her. For thirty-five years, the acclaimed, bestselling first-person account of a teenage girl’s harrowing decent into the nightmarish world of drugs has left an indelible mark on generations of teen readers. As powerful—and as timely—today as ever, Go Ask Alice remains the definitive book on the horrors of addiction.

Men Who Hate Women

Men Who Hate Women
Author: Laura Bates
Publisher: Sourcebooks, Inc.
Total Pages: 242
Release: 2021-03-02
Genre: Social Science
ISBN: 1728236258

The first comprehensive undercover look at the terrorist movement no one is talking about. Men Who Hate Women examines the rise of secretive extremist communities who despise women and traces the roots of misogyny across a complex spider web of groups. It includes eye-opening interviews with former members of these communities, the academics studying this movement, and the men fighting back. Women's rights activist Laura Bates wrote this book as someone who has been the target of many hate-fueled misogynistic attacks online. At first, the vitriol seemed to be the work of a small handful of individual men... but over time, the volume and consistency of the attacks hinted at something bigger and more ominous. As Bates went undercover into the corners of the internet, she found an unseen, organized movement of thousands of anonymous men wishing violence (and worse) upon women. In the book, Bates explores: Extreme communities like incels, pick-up artists, MGTOW, Men's Rights Activists and more The hateful, toxic rhetoric used by these groups How this movement connects to other extremist movements like white supremacy How young boys are targeted and slowly drawn in Where this ideology shows up in our everyday lives in mainstream media, our playgrounds, and our government By turns fascinating and horrifying, Men Who Hate Women is a broad, unflinching account of the deep current of loathing toward women and anti-feminism that underpins our society and is a must-read for parents, educators, and anyone who believes in equality for women. Praise for Men Who Hate Women: "Laura Bates is showing us the path to both intimate and global survival."—Gloria Steinem "Well-researched and meticulously documented, Bates's book on the power and danger of masculinity should be required reading for us all."—Library Journal "Men Who Hate Women has the power to spark social change."—Sunday Times

Just Ask!

Just Ask!
Author: Sonia Sotomayor
Publisher: Penguin
Total Pages: 21
Release: 2019-09-03
Genre: Juvenile Fiction
ISBN: 0525514139

Justice Sonia Sotomayor and award-winning artist Rafael Lopez create a kind and caring book about the differences that make each of us unique. A #1 New York Times bestseller! Winner of the Schneider Family Book Award! Feeling different, especially as a kid, can be tough. But in the same way that different types of plants and flowers make a garden more beautiful and enjoyable, different types of people make our world more vibrant and wonderful. In Just Ask, United States Supreme Court Justice Sonia Sotomayor celebrates the different abilities kids (and people of all ages) have. Using her own experience as a child who was diagnosed with diabetes, Justice Sotomayor writes about children with all sorts of challenges--and looks at the special powers those kids have as well. As the kids work together to build a community garden, asking questions of each other along the way, this book encourages readers to do the same: When we come across someone who is different from us but we're not sure why, all we have to do is Just Ask. Praise for Just Ask: * "Addressing topics too often ignored, this picture book presents information in a direct and wonderfully child-friendly way." --Booklist, *STARRED REVIEW* "An affirmative, delightfully diverse overview of disabilities." --Kirkus Reviews "A hopeful and sunny exploration of the many things that make us unique [with] dynamic and vibrant illustrations [that] emphasize each character’s unique abilities. . . . A thoughtful and empathetic story of inclusion." --SLJ

The Man's Guide to Women

The Man's Guide to Women
Author: John Gottman
Publisher: Rodale Books
Total Pages: 226
Release: 2016-02-02
Genre: Family & Relationships
ISBN: 1623361850

Results from world-renowned relationship expert John Gottman’s famous Love Lab have proven an incredible truth: Men make or break relationships. Based on 40 years of research, The Man’s Guide to Women unlocks the mystery of how to attract, satisfy, and succeed with a woman for a lifetime. For the first time ever, there is a science-based answer to the age-old question: What do women really want in a man? Dr. Gottman, author of the New York Times bestseller The Seven Principles for Making Marriage Work, and his wife and collaborator, clinical psychologist Julie Schwartz Gottman, PhD, have pored over the research along with bestselling coauthors Douglas Abrams and Rachel Carlton Abrams, MD. Together, they have written this definitive guide for men, providing answers on everything from how to approach a woman and build a connection with her to how to truly satisfy her in bed and know when the relationship is on the right track. The Man’s Guide to Women is a must-have playbook for how to play—and win—the game of love.

God Conversations

God Conversations
Author: Tania Harris
Publisher: Authentic
Total Pages: 222
Release: 2017
Genre:
ISBN: 9781780781884

How do I know it's God? is one of the most commonly asked questions of new and mature Christians alike, and the aim of God Conversations is to both equip and inspire the reader and show them that hearing the voice of the Spirit is accessible to everyone who chooses to follow Jesus. Most Christians know that God speaks, yet struggle with how to recognise his voice in their everyday lives. What does God's voice sound like? How do we know if what we're hearing is from God? Stories of God talking to his people abound throughout the Bible, but we usually only get the highlights. We read; "And God said to Joseph; 'Go to Egypt'," and then; "Mary and Joseph left for Egypt." We don't get a blow-by-blow description of how God spoke. We don't receive a detailed explanation of how they knew it was God, and we don't get to see what was going on inside their heads as they acted on what they'd heard. In God Conversations, international speaker and pastor Tania Harris shares insights from her own journey about hearing God's voice. You'll get to eavesdrop on some contemporary conversations with God in the light of his communication with the ancient characters of the Bible. Part memoir, part teaching, this unique and creative collection of stories will help you to recognise God's voice when he speaks and how to respond when you do.

You Just Don't Understand

You Just Don't Understand
Author: Deborah Tannen
Publisher: Harper Collins
Total Pages: 354
Release: 2013-04-23
Genre: Psychology
ISBN: 0062210092

From the author of New York Times bestseller You're Wearing That? this bestselling classic work draws upon groundbreaking research by an acclaimed sociolinguist to show that women and men live in different worlds, made of different words. Women and men live in different worlds...made of different words. Spending nearly four years on the New York Times bestseller list, including eight months at number one, You Just Don't Understand is a true cultural and intellectual phenomenon. This is the book that brought gender differences in ways of speaking to the forefront of public awareness. With a rare combination of scientific insight and delightful, humorous writing, Tannen shows why women and men can walk away from the same conversation with completely different impressions of what was said. Studded with lively and entertaining examples of real conversations, this book gives you the tools to understand what went wrong -- and to find a common language in which to strengthen relationships at work and at home. A classic in the field of interpersonal relations, this book will change forever the way you approach conversations.

The God Box: Sharing My Mother's Gift of Faith, Love and Letting Go

The God Box: Sharing My Mother's Gift of Faith, Love and Letting Go
Author: Mary Lou Quinlan
Publisher: Worthy Books
Total Pages: 128
Release: 2012-08-01
Genre: Crafts & Hobbies
ISBN: 1617951854

After Mary Lou's mother passed away, she went searching for the God Box. But rather than one box, Quinlan found 10 containers stuffed with hundreds of origami-like folded papers. Covering the last 20 years of her mother's life, the notes contained a treasure of brief prayers for family, friends and people she had never even met. Note by note, Quinlan discovered the greatest lesson her mother could impart: the importance of letting go in order to live. Poignantly written and beautifully designed, The God Box is a gift for every parent, every son or daughter, every person who trusts in the permanence of love and the power of prayer.