Modern Analysis of Customer Surveys

Modern Analysis of Customer Surveys
Author: Ron S. Kenett
Publisher: John Wiley & Sons
Total Pages: 533
Release: 2012-01-30
Genre: Mathematics
ISBN: 0470971282

Customer survey studies deals with customers, consumers and user satisfaction from a product or service. In practice, many of the customer surveys conducted by business and industry are analyzed in a very simple way, without using models or statistical methods. Typical reports include descriptive statistics and basic graphical displays. As demonstrated in this book, integrating such basic analysis with more advanced tools, provides insights on non-obvious patterns and important relationships between the survey variables. This knowledge can significantly affect the conclusions derived from a survey. Key features: Provides an integrated, case-studies based approach to analysing customer survey data. Presents a general introduction to customer surveys, within an organization’s business cycle. Contains classical techniques with modern and non standard tools. Focuses on probabilistic techniques from the area of statistics/data analysis and covers all major recent developments. Accompanied by a supporting website containing datasets and R scripts. Customer survey specialists, quality managers and market researchers will benefit from this book as well as specialists in marketing, data mining and business intelligence fields.

Design, Evaluation, and Analysis of Questionnaires for Survey Research

Design, Evaluation, and Analysis of Questionnaires for Survey Research
Author: Willem E. Saris
Publisher: John Wiley & Sons
Total Pages: 384
Release: 2014-04-14
Genre: Mathematics
ISBN: 1118634616

Praise for the First Edition "...this book is quite inspiring, giving many practical ideas for survey research, especially for designing better questionnaires." —International Statistical Review Reflecting modern developments in the field of survey research, the Second Edition of Design, Evaluation, and Analysis of Questionnaires for Survey Research continues to provide cutting-edge analysis of the important decisions researchers make throughout the survey design process.The new edition covers the essential methodologies and statistical tools utilized to create reliable and accurate survey questionnaires, which unveils the relationship between individual question characteristics and overall question quality. Since the First Edition, the computer program Survey Quality Prediction (SQP) has been updated to include new predictions of the quality of survey questions on the basis of analyses of Multi-Trait Multi-Method experiments. The improved program contains over 60,000 questions, with translations in most European languages. Featuring an expanded explanation of the usage and limitations of SQP 2.0, the Second Edition also includes: New practice problems to provide readers with real-world experience in survey research and questionnaire design A comprehensive outline of the steps for creating and testing survey questionnaires Contemporary examples that demonstrate the many pitfalls of questionnaire design and ways to avoid similar decisions Design, Evaluation, and Analysis of Questionnaires for Survey Research, Second Edition is an excellent textbook for upper-undergraduate and graduate-level courses in methodology and research questionnaire planning, as well as an ideal resource for social scientists or survey researchers needing to design, evaluate, and analyze questionnaires.

Applied Survey Data Analysis

Applied Survey Data Analysis
Author: Steven G. Heeringa
Publisher: CRC Press
Total Pages: 568
Release: 2017-07-12
Genre: Mathematics
ISBN: 1498761615

Highly recommended by the Journal of Official Statistics, The American Statistician, and other journals, Applied Survey Data Analysis, Second Edition provides an up-to-date overview of state-of-the-art approaches to the analysis of complex sample survey data. Building on the wealth of material on practical approaches to descriptive analysis and regression modeling from the first edition, this second edition expands the topics covered and presents more step-by-step examples of modern approaches to the analysis of survey data using the newest statistical software. Designed for readers working in a wide array of disciplines who use survey data in their work, this book continues to provide a useful framework for integrating more in-depth studies of the theory and methods of survey data analysis. An example-driven guide to the applied statistical analysis and interpretation of survey data, the second edition contains many new examples and practical exercises based on recent versions of real-world survey data sets. Although the authors continue to use Stata for most examples in the text, they also continue to offer SAS, SPSS, SUDAAN, R, WesVar, IVEware, and Mplus software code for replicating the examples on the book’s updated website.

Analysis of Health Surveys

Analysis of Health Surveys
Author: Edward L. Korn
Publisher: John Wiley & Sons
Total Pages: 408
Release: 2011-01-25
Genre: Mathematics
ISBN: 1118030869

How to apply statistical methods to survey data--a guide toeffective analysis of health surveys. With large health surveys becoming increasingly available forpublic use, researchers with little experience in survey methodsare often faced with analyzing data from surveys to addressscientific and programmatic questions. This practical book providesstatistical techniques for use in survey analysis, making healthsurveys accessible to statisticians, biostatisticians,epidemiologists, and health researchers. The authors clearlyexplain the theory and methods of survey analysis along withreal-world applications. They draw on their work at the NationalInstitutes of Health as well as up-to-date information from acrossthe literature to present: * The sampling background necessary to understand health surveys. * The application of such techniques as t-tests, linear regression,logistic regression, and survival analysis to survey data. * The use of sample weights in survey data analysis. * Dealing with complications in variance estimation in large healthsurveys. * Applications involving cross-sectional, longitudinal, andmultiple cross-sectional surveys, and the use of surveys to performpopulation- based case-control analyses. * Guidance on the correct use of statistical methods found insoftware packages. * Extensive bibliography.

Analysis of Complex Surveys

Analysis of Complex Surveys
Author: C. J. Skinner
Publisher:
Total Pages: 334
Release: 1989-11-24
Genre: Mathematics
ISBN:

This study discusses appropriate principles and methods for the analysis of surveys, such as stratified multi-stage sampling, as well as the complex structure of the populations upon which these designs are based. It features essays on current research written by international experts.

Information Quality

Information Quality
Author: Ron S. Kenett
Publisher: John Wiley & Sons
Total Pages: 384
Release: 2016-10-13
Genre: Mathematics
ISBN: 1118890655

Provides an important framework for data analysts in assessing the quality of data and its potential to provide meaningful insights through analysis Analytics and statistical analysis have become pervasive topics, mainly due to the growing availability of data and analytic tools. Technology, however, fails to deliver insights with added value if the quality of the information it generates is not assured. Information Quality (InfoQ) is a tool developed by the authors to assess the potential of a dataset to achieve a goal of interest, using data analysis. Whether the information quality of a dataset is sufficient is of practical importance at many stages of the data analytics journey, from the pre-data collection stage to the post-data collection and post-analysis stages. It is also critical to various stakeholders: data collection agencies, analysts, data scientists, and management. This book: Explains how to integrate the notions of goal, data, analysis and utility that are the main building blocks of data analysis within any domain. Presents a framework for integrating domain knowledge with data analysis. Provides a combination of both methodological and practical aspects of data analysis. Discusses issues surrounding the implementation and integration of InfoQ in both academic programmes and business / industrial projects. Showcases numerous case studies in a variety of application areas such as education, healthcare, official statistics, risk management and marketing surveys. Presents a review of software tools from the InfoQ perspective along with example datasets on an accompanying website. This book will be beneficial for researchers in academia and in industry, analysts, consultants, and agencies that collect and analyse data as well as undergraduate and postgraduate courses involving data analysis.

Complex Survey Data Analysis with SAS

Complex Survey Data Analysis with SAS
Author: Taylor H. Lewis
Publisher: CRC Press
Total Pages: 341
Release: 2016-09-15
Genre: Mathematics
ISBN: 1498776809

Complex Survey Data Analysis with SAS® is an invaluable resource for applied researchers analyzing data generated from a sample design involving any combination of stratification, clustering, unequal weights, or finite population correction factors. After clearly explaining how the presence of these features can invalidate the assumptions underlying most traditional statistical techniques, this book equips readers with the knowledge to confidently account for them during the estimation and inference process by employing the SURVEY family of SAS/STAT® procedures. The book offers comprehensive coverage of the most essential topics, including: Drawing random samples Descriptive statistics for continuous and categorical variables Fitting and interpreting linear and logistic regression models Survival analysis Domain estimation Replication variance estimation methods Weight adjustment and imputation methods for handling missing data The easy-to-follow examples are drawn from real-world survey data sets spanning multiple disciplines, all of which can be downloaded for free along with syntax files from the author’s website: http://mason.gmu.edu/~tlewis18/. While other books may touch on some of the same issues and nuances of complex survey data analysis, none features SAS exclusively and as exhaustively. Another unique aspect of this book is its abundance of handy workarounds for certain techniques not yet supported as of SAS Version 9.4, such as the ratio estimator for a total and the bootstrap for variance estimation. Taylor H. Lewis is a PhD graduate of the Joint Program in Survey Methodology at the University of Maryland, College Park, and an adjunct professor in the George Mason University Department of Statistics. An avid SAS user for 15 years, he is a SAS Certified Advanced programmer and a nationally recognized SAS educator who has produced dozens of papers and workshops illustrating how to efficiently and effectively conduct statistical analyses using SAS.

Modern Statistics

Modern Statistics
Author: Ron S. Kenett
Publisher: Springer Nature
Total Pages: 453
Release: 2022-09-20
Genre: Computers
ISBN: 3031075668

This innovative textbook presents material for a course on modern statistics that incorporates Python as a pedagogical and practical resource. Drawing on many years of teaching and conducting research in various applied and industrial settings, the authors have carefully tailored the text to provide an ideal balance of theory and practical applications. Numerous examples and case studies are incorporated throughout, and comprehensive Python applications are illustrated in detail. A custom Python package is available for download, allowing students to reproduce these examples and explore others. The first chapters of the text focus on analyzing variability, probability models, and distribution functions. Next, the authors introduce statistical inference and bootstrapping, and variability in several dimensions and regression models. The text then goes on to cover sampling for estimation of finite population quantities and time series analysis and prediction, concluding with two chapters on modern data analytic methods. Each chapter includes exercises, data sets, and applications to supplement learning. Modern Statistics: A Computer-Based Approach with Python is intended for a one- or two-semester advanced undergraduate or graduate course. Because of the foundational nature of the text, it can be combined with any program requiring data analysis in its curriculum, such as courses on data science, industrial statistics, physical and social sciences, and engineering. Researchers, practitioners, and data scientists will also find it to be a useful resource with the numerous applications and case studies that are included. A second, closely related textbook is titled Industrial Statistics: A Computer-Based Approach with Python. It covers topics such as statistical process control, including multivariate methods, the design of experiments, including computer experiments and reliability methods, including Bayesian reliability. These texts can be used independently or for consecutive courses. The mistat Python package can be accessed at https://gedeck.github.io/mistat-code-solutions/ModernStatistics/ "In this book on Modern Statistics, the last two chapters on modern analytic methods contain what is very popular at the moment, especially in Machine Learning, such as classifiers, clustering methods and text analytics. But I also appreciate the previous chapters since I believe that people using machine learning methods should be aware that they rely heavily on statistical ones. I very much appreciate the many worked out cases, based on the longstanding experience of the authors. They are very useful to better understand, and then apply, the methods presented in the book. The use of Python corresponds to the best programming experience nowadays. For all these reasons, I think the book has also a brilliant and impactful future and I commend the authors for that." Professor Fabrizio RuggeriResearch Director at the National Research Council, ItalyPresident of the International Society for Business and Industrial Statistics (ISBIS)Editor-in-Chief of Applied Stochastic Models in Business and Industry (ASMBI)

Customer Experience 3.0

Customer Experience 3.0
Author: John A. Goodman
Publisher: HarperChristian + ORM
Total Pages: 279
Release: 2014-08-12
Genre: Technology & Engineering
ISBN: 0814433898

Customer Experience 3.0 provides firsthand guidance on what works, what doesn't--and the revenue and word-of-mouth payoff of getting it right. Between smartphones, social media, mobile connectivity, and a plethora of other technological innovations changing the way we do almost everything these days, your customers are expecting you to be taking advantage of it all to enhance their customer service experience far beyond the meeting-the-minimum experiences of days past. Unfortunately, many companies are failing to take advantage of and properly manage these service-enhancing tools that now exist, and in return they deliver a series of frustrating, disjointed transactions that end up driving people away and into the pockets of businesses getting it right. Having managed more than 1,000 separate customer service studies, author John A. Goodman has created an innovative customer-experience framework and step-by-step roadmap that shows you how to: Design and deliver flawless services and products while setting honest customer expectations Create and implement an effective customer access strategy Capture and leverage the voice of the customer to set priorities and improve products, services and marketing Use CRM systems, cutting-edge metrics, and other tools to deliver customer satisfaction Companies who get customer service right can regularly provide seamless experiences, seeming to know what customers want even before they know it themselves…while others end up staying generic, take stabs in the dark to try and fix the problem, and end up dropping the ball. Customer Experience 3.0 reveals how to delight customers using all the technological tools at their disposal.