Rocking the Ages

Rocking the Ages
Author: J. Walker Smith
Publisher: Harper Collins
Total Pages: 414
Release: 2010-12-28
Genre: Business & Economics
ISBN: 0062039075

For almost forty years, Yankelovich Partners has helped America's biggest companies understand and reach their customers. Their breakthrough MONITOR studies-annual surveys that analyze the values, beliefs, attitudes, and expectations that shape consumer decisions-not only pinpoint current trends, but predict where the market will be in the future. Rocking the Ages: The Yankelovich Report on Generational Marketing (HarperBusiness; May 21, 1997) by J. Walker Smith and Ann Clurman turns the spotlight on America's "generation gap" and transforms what was born as a political and social rallying cry into a sound foundation for profitable marketing. Defining the essence of three generations-the Matures (born between 1909-1945), the Baby Boomers (1946-1964), and the Generation-Xers (1965-1978)-it explores in telling detail the experiences, life skills, values, personal and professional aspirations, likes and dislikes, and hopes and fears that distinguish each generation. Drawing on this unprecedented data, it elucidates how and why each generation reacts to a vast range of marketplace issues-including technology and cyberspace, healthcare and fitness, media and entertainment, retailing and financial services. From highlighting generational differences regarding such basic concepts as work itself-Matures regard it as an inevitable obligation, Boomers as an opportunity for self-fulfillment, and Xers as simply a paycheck-and gratification-delayed by Matures, demanded instantaneously by Boomers, "virtual" in the case of most Xers-to describing the widely differing versions of the American Dream each generation harbors, Rocking the Ages offers invaluable insights into how to market a product or service to reach one, two, or all three generations.

Rocks of Ages

Rocks of Ages
Author: Stephen Jay Gould
Publisher: Ballantine Books
Total Pages: 258
Release: 2011-07-20
Genre: Science
ISBN: 0307801411

"People of good will wish to see science and religion at peace. . . . I do not see how science and religion could be unified, or even synthesized, under any common scheme of explanation or analysis; but I also do not understand why the two enterprises should experience any conflict." So states internationally renowned evolutionist and bestselling author Stephen Jay Gould in the simple yet profound thesis of his brilliant new book. Writing with bracing intelligence and elegant clarity, Gould sheds new light on a dilemma that has plagued thinking people since the Renaissance. Instead of choosing between science and religion, Gould asks, why not opt for a golden mean that accords dignity and distinction to each realm? At the heart of Gould's penetrating argument is a lucid, contemporary principle he calls NOMA (for nonoverlapping magisteria)--a "blessedly simple and entirely conventional resolution" that allows science and religion to coexist peacefully in a position of respectful noninterference. Science defines the natural world; religion, our moral world, in recognition of their separate spheres of influence. In elaborating and exploring this thought-provoking concept, Gould delves into the history of science, sketching affecting portraits of scientists and moral leaders wrestling with matters of faith and reason. Stories of seminal figures such as Galileo, Darwin, and Thomas Henry Huxley make vivid his argument that individuals and cultures must cultivate both a life of the spirit and a life of rational inquiry in order to experience the fullness of being human. In his bestselling books Wonderful Life, The Mismeasure of Man, and Questioning the Millennium, Gould has written on the abundance of marvels in human history and the natural world. In Rocks of Ages, Gould's passionate humanism, ethical discernment, and erudition are fused to create a dazzling gem of contemporary cultural philosophy. As the world's preeminent Darwinian theorist writes, "I believe, with all my heart, in a respectful, even loving concordat between . . . science and religion."

Rock of Ages

Rock of Ages
Author: Ed Ward
Publisher:
Total Pages: 698
Release: 1986
Genre: Music
ISBN:

Attempts to track rock and roll -- as music, as culture, as headline maker, as business -- from its hazy origins to the present day.

JLA

JLA
Author: Grant Morrison
Publisher:
Total Pages: 100
Release: 1997
Genre: Comics & Graphic Novels
ISBN: 9781563893698

The Justice League of America, an organization of superheroes, struggles to save the world from a group of evil aliens called the Hyperclan.

Bulletin

Bulletin
Author: U.S. Lake Survey
Publisher:
Total Pages: 1326
Release: 1956
Genre: Great Lakes (North America)
ISBN:

Granite

Granite
Author:
Publisher:
Total Pages: 764
Release: 1917
Genre:
ISBN:

The World's Work

The World's Work
Author: Walter Hines Page
Publisher:
Total Pages: 962
Release: 1920
Genre: American literature
ISBN:

A history of our time.

Contemporary Musical Film

Contemporary Musical Film
Author: Kevin J. Donnelly
Publisher: Edinburgh University Press
Total Pages: 208
Release: 2017-06-26
Genre: Performing Arts
ISBN: 1474413145

Since the turn of the millennium, films such as Chicago (2002) and Phantom of the Opera (2004) have reinvigorated the popularity of the screen musical. This edited collection, bringing together a number of international scholars, looks closely at the range and scope of contemporary film musicals, from stage adaptations like Mamma Mia! (2008) and Les Miserables (2012), to less conventional works that elide the genre, like Team America: World Police (2004) and Quentin Tarantino's Kill Bill (2003/04). Looking at the varying aesthetic function of soundtrack and lyric in films like Disney's wildly popular Frozen (2013) and the Fast and the Furious franchise, or the self-reflexive commentary of the 'post-millennial rock musical', this wide-ranging collection breaks new ground in its study of this multifaceted genre.