From Social Media to Social Ministry

by Nona Jones
From Social Media to Social Ministry
Author: Nona Jones
Publisher: Zondervan
Total Pages: 192
Release: 2020-06-23
Genre: Religion
ISBN: 0310104017
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This book outlines digital discipleship principles for building an online community and provides practical instruction for how to do it no matter how big or small a local church may be. There are more than 2.3 billion professing Christians in the world and more and more new churches launching globally, yet statistics show that in-person church attendance is declining or plateauing in every nation. Although social technology has been around for more than two decades, church leaders have long bristled at the idea of church online, ranking it as the last concern on their minds in Barna's 2020 state of the church report published February 3, 2020. And then, three weeks later, COVID-19 closed the doors of every church on earth and suddenly forced them entirely online. Nona Jones, a globally acclaimed thought leader on leveraging technology for ministry, had been leading a movement and sounding the alarm for several years to make digital discipleship a central part of every church’s ministry approach. In From Social Media to Social Ministry, she outlines her digital discipleship principles and provides practical instruction for how to do it no matter how big or small a local church may be. There are plenty of books to help churches build a social media strategy, but this is the first book of its kind that goes beyond digital marketing to digital ministry. Readers will leave this book with: Clarity on what discipleship truly is The data that underscores the urgency for digital discipleship Understanding of the resources required to do it well A step-by-step guide on how to implement digital discipleship into ministry plans Knowledge of the differences among and purposes of the most popular social platforms, as well as the tools best positioned for digital ministry

The Church Social Media Marketing Guide

by Glenda Boone
The Church Social Media Marketing Guide
Author: Glenda Boone
Publisher: Createspace Independent Publishing Platform
Total Pages: 48
Release: 2017-09-21
Genre:
ISBN: 9781976332227
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The Church Social Media Marketing Guide is for every Pastor, Media Ministry Leader that needs to introduce and engage its congregation and ministry online using social media. Here are a few problems many pastors and ministry leaders face right now regarding engaging online audiences: Unfamiliarity of online marketing strategies and tools; lack of understanding who their target audiences might be; Posting the right messages at the most ideal times. One important fact is that many potential church members all have one thing in common, they all engage in social media at least 40% of their time. Thus, without your congregation's presence and engagement on these platforms, your church will begin to decline in the area of recruiting new members, which means less opportunity for your church to grow. And, worst of all, many Pastors, Media Ministry Leaders, Church Communications Directors can't get past the idea that even though it's not true, they believe that posting a few fliers of church events and live streaming is all that is needed to actively grow their congregations online. Solutions to these problems are answered in a concise and easy to read manner in this book. You will FINALLY learn how to introduce you ministry to the online space, engage and create appropriate messages to target potential members! So, if you're a Pastor or Media Ministry Leader whose ministry really needs to engage more with social media but don't know how or where to begin, . "The Church Social Media Marketing Guide" answers questions you've been searching for!

The Nonprofit Marketing Guide

by Kivi Leroux Miller
The Nonprofit Marketing Guide
Author: Kivi Leroux Miller
Publisher: John Wiley & Sons
Total Pages: 285
Release: 2010-05-13
Genre: Business & Economics
ISBN: 0470619856
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A nonprofit's real-world survival guide and nitty-gritty how-to handbook This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that's right for your organization, no matter how understaffed or underfunded. You'll see how to shape a marketing program that starts from where you are now and grows with your organization, using smart and savvy communications techniques, both offline and online. Combining big-picture management and strategic decision-making with reader-friendly tips for implementing a marketing program day in and day out, this book provides a simple yet powerful framework for building support for your organization's mission and programs. Includes cost-effective strategies and proven tactics for nonprofits An ideal resource for thriving during challenging times Fast, friendly, and realistic advice to help you navigate the day-by-day demands of any nonprofit Written by one of the leading sources of how-to info and can-do inspiration for small and medium-sized nonprofit organizations, Kivi Leroux Miller is,among other things, a communication consultant and trainer, and president of EcoScribe Communications and Nonprofit Marketing Guide.com.

The Connected Church

by Natchi Lazarus
The Connected Church
Author: Natchi Lazarus
Publisher: Createspace Independent Publishing Platform
Total Pages: 220
Release: 2017-02-07
Genre:
ISBN: 9781543013818
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We are in a new era of communication. The internet and social media have changed the way we connect and communicate with each other. As the body of Christ, it is important that we understand these changes, so that we can effectively serve others. Whether you are an established organisation or an individual starting your ministry, this book will help you understand these global, technology-enabled changes and how they impact churches, nonprofits and individuals in ministry. The four-part communication model and the six-step framework presented in this book will help you successfully implement a social media and digital ministry program, laying a strong foundation for the future of your ministry. Section I - Why the Church should use Social Media: In the first section, the book talks about the importance of using digital, online and social communication medium. The book explores the evolution of a new type of audience - the connected audience and helps the reader learn the biblical basis of social media marketing and its relevance to the Great Commission. Section II - The Communication Model: In the second section, the book introduces the four-part communication model. The author lays out a broader vision of a smooth, seamless communication within the Church, as one body using social media and technology. Section III - The Framework for Implementing the Communication Model: In the third section, the book moves from visioning mode to action mode. The author presents a six-step framework as a practical means to implement the communication model in your ministry. This is a hands-on implementation section that examines management strategies, marketing strategies and operational details. Section IV - Future Trends that will Impact the Church: In the fourth and final section, the book returns to a visioning mode as the author identifies key future trends and discusses ways in which churches, nonprofits and ministries can prepare themselves for the future. Foreword is written by Mark W. Schaefer - Social media keynote speaker, college educator, consultant, and best-selling author of six marketing books including Known, The Content Code, Social Media Explained and The Tao of Twitter. Introduction is written by Rev. Sam P. Chelladurai - Senior Pastor of AFT Church. He is one of the most prominent and respected Bible teachers in India.

The Social Church

by Justin Wise
The Social Church
Author: Justin Wise
Publisher: Moody Publishers
Total Pages: 179
Release: 2014-01-29
Genre: Religion
ISBN: 0802487467
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Did you know you can read online reviews of your church? How often have you talked about “reaching people where they are”—and realized that much of the time, they are on the Internet? We’ve been living in a digital world for quite a while now. Justin Wise speaks about social media as this generation's printing press—a revolutionary technology that can spread the gospel farther and faster than we can imagine. It’s time to take what we know (and admit what we don’t know) and learn together how to move forward as the church. Are you ready to think theologically about this digital age and reach people in a new way?

No B.S. Guide to Direct Response Social Media Marketing

by Dan S. Kennedy
No B.S. Guide to Direct Response Social Media Marketing
Author: Dan S. Kennedy
Publisher: Entrepreneur Press
Total Pages: 370
Release: 2015-11-16
Genre: Business & Economics
ISBN: 161308322X
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To avoid grabbing every business owner he meets by the shoulders and shaking them, millionaire maker Dan S. Kennedy has joined with marketing strategist Kim Walsh-Phillips to help business owners, private practice professionals, and professional marketers start making dollars and cents of their social media marketing. Daring readers to stop accepting non-monetizable “likes” and “shares” for their investment of time, money, and energy, Kennedy and Walsh-Phillips urge readers to see their social platforms for what they are—another channel to reach customers and gain leads and sales for their efforts. Illustrated by case studies and examples, this No B.S. guide delivers practical strategies for applying the same direct- response marketing rules Kennedy has himself found effective in all other mediums. Covers: •How to stop being a wimp and make the switch from a passive content presence into an active conversion tool •How to become a lead magnet by setting up social media profiles that focus on the needs of ideal prospects (not the product or service) •Creating raving fans that create introductions to their networks •How to move cold social media traffic into customers •The role of paid media and how to leverage social media advertising to drive sales

The Unstuck Church

by Tony Morgan
The Unstuck Church
Author: Tony Morgan
Publisher: Thomas Nelson
Total Pages: 225
Release: 2017-05-16
Genre: Religion
ISBN: 0718094476
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Acclaimed church leader, blogger, founder and chief strategic officer of The Unstuck Group, Tony Morgan unpacks the lifecycle of a typical church, identifies characteristics of each phase, and provides practical next steps a church can take to move towards sustained health. Think about your church for a moment. Is it growing? Is it diminishing? Is it somewhere in between? Acclaimed church leader, blogger, and founder and chief strategic officer of The Unstuck Group, Tony Morgan has identified the seven stages of a church's lifecycle that range from the hopeful and optimistic days of launch, to the stagnating last stages of life support. Regardless of the stage in which you find your church, it carries with it the world's greatest mission—to "go and make disciples of all the nations . . ." With eternity at stake the Church should be doing most everything within its power to see lives changed forever. The Church should strive for the pinnacle of the lifecycle, where they are continually making new disciples and experiencing what Morgan refers to as "sustained health." In The Unstuck Church, Morgan unpacks each phase of the church lifecycle, and offers specific and strategic next steps the church leader can take to find it's way to sustained health . . . and finally become unstuck. The Unstuck Church is a call for honest an assessment of where your church sits on the lifecycle, and a challenge to move beyond it.

Complete Digital Marketing Guide Book for SEO, Social Media & Brand awareness

by Publicancy
Complete Digital Marketing Guide Book for SEO, Social Media & Brand awareness
Author: Publicancy
Publisher: Publicancy Ltd
Total Pages: 340
Release: 2019-11-07
Genre: Business & Economics
ISBN: 1706123957
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A step by step guide to digital marketing. It highlights the crucial steps needed to start a digital business. It's a Complete Digital Marketing Guide Book for SEO, Social Media & Brand awareness. Learn Definitive & Hidden Secrets of Digital Marketing to grow your business know that the evolution of technology is constant in our society and unfolding at warp speed. Most, if not all, technology companies have their foot firmly on the accelerator. It's predicted that by 2020, multi-billions of dollars will have been put into the technology revolution. Where does Digital Marketing fit in? The answers to Digital Marketing include the following: Conversion Rate Optimization SEO (Search Engine Optimization) SMM (Social Media Marketing) Email Marketing Internet Reputation Management Blogging Utilizing this digital marketing guide will allow you to apply the knowledge and greatly increase the success of your website & brand.

The Librarian's Nitty-Gritty Guide to Social Media

by Laura Solomon
The Librarian's Nitty-Gritty Guide to Social Media
Author: Laura Solomon
Publisher: American Library Association
Total Pages: 226
Release: 2013
Genre: Computers
ISBN: 0838911609
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The vast array of social media options present a challenge: it’s tough to keep current, let alone formulate a plan for using these tools effectively. Solomon, a librarian with extensive experience in web development, design, and technology, cuts to the chase with this invaluable guide to using social media in any kind of library. With a straightforward and pragmatic approach, she broadens her best-selling ALA Editions Special Report on the topic and Presents an overview of the social media world, providing context for services like Facebook, Twitter, and YouTube, and analyzes how adults’ and teens’ use of social media impacts the library Offers advice on easy ways to use these tools on a daily basis, with planning strategies for posting and scheduling Addresses the fine points of Facebook, comparing the various types of profiles and accounts Guides readers in the basics of crafting eye-catching status updates, and other social media best practices Shows how to manage and monitor accounts, including pointers on dealing with negative feedback Including a bibliography of additional resources, Solomon’s guide will empower libraries to use social media as a powerful tool for marketing, outreach, and advocacy.