Automotive Innovation

Automotive Innovation
Author: Patrick Hossay
Publisher: CRC Press
Total Pages: 460
Release: 2019-07-12
Genre: Technology & Engineering
ISBN: 0429877293

Automotive Innovation: The Science and Engineering behind Cutting-Edge Automotive Technology provides a survey of innovative automotive technologies in the auto industry. Automobiles are rapidly changing, and this text explores these trends. IC engines, transmissions, and chassis are being improved, and there are advances in digital control, manufacturing, and materials. New vehicles demonstrate improved performance, safety and efficiency factors; electric vehicles represent a green energy alternative, while sensor technologies and computer processors redefine the nature of driving. The text explores these changes, the engineering and science behind them, and directions for the future.

Marketing Innovations in the Automotive Industry

Marketing Innovations in the Automotive Industry
Author: Elena Candelo
Publisher: Springer
Total Pages: 202
Release: 2019-04-09
Genre: Business & Economics
ISBN: 303015999X

This book proposes that, within the automotive industry, revised marketing principles and innovative marketing strategies are needed to address more effectively the unprecedented challenges posed by the modern digital revolution. The starting point for these proposals is a thorough analysis of the evolution of marketing in the industry across three ages of technological innovations – the mechanical, the electronic, and the digital. The main objectives are first, to illustrate how study of the past can help carmakers as they move forward into the unknown, and second, to identify the main choices that they will face. The central premise is that unusual times call for unusual strategies. By mining the past in order to foresee likely future developments regarding competition and marketing strategies within the car industry, the book will appeal both to researchers and to present or future managers in the automotive and other innovation-driven sectors.

Automated Driving

Automated Driving
Author: Daniel Watzenig
Publisher: Springer
Total Pages: 619
Release: 2016-09-23
Genre: Technology & Engineering
ISBN: 3319318950

The main topics of this book include advanced control, cognitive data processing, high performance computing, functional safety, and comprehensive validation. These topics are seen as technological bricks to drive forward automated driving. The current state of the art of automated vehicle research, development and innovation is given. The book also addresses industry-driven roadmaps for major new technology advances as well as collaborative European initiatives supporting the evolvement of automated driving. Various examples highlight the state of development of automated driving as well as the way forward. The book will be of interest to academics and researchers within engineering, graduate students, automotive engineers at OEMs and suppliers, ICT and software engineers, managers, and other decision-makers.

Entrepreneurship and Innovation in Automobile Insurance

Entrepreneurship and Innovation in Automobile Insurance
Author: Samuel Patton Black
Publisher: Taylor & Francis
Total Pages: 382
Release: 2001
Genre: Business & Economics
ISBN: 9780815329152

First Published in 2001. This study explores the development of automobile insurance through the career of one of the industry's entrepreneurs, Samuel P. Black, Jr., and Erie Insurance, the company he helped build.

The Digital Transformation of the Automotive Industry

The Digital Transformation of the Automotive Industry
Author: Uwe Winkelhake
Publisher: Springer
Total Pages: 317
Release: 2017-12-15
Genre: Technology & Engineering
ISBN: 3319716107

Building on his decades of experience as a consultant and project manager in the automotive industry, the author develops comprehensive and pragmatic recommendations for action regarding the digital transformation of the automotive and supplier industries. At the heart is the transition from a vehicle-focused to a mobility-oriented business model. Based on the catalysts of the digital change, four digitisation fields are structured, and a roadmap for their transformation is presented. The topics of comprehensive change in corporate culture and an agile and efficient information technology are covered in detail as vital success factors. Selected practical examples of innovative digitisation projects provide additional ideas and impulses. An outlook on the automotive industry in the year 2040 completes the discourse.

Europe's Automotive Industry on the Move

Europe's Automotive Industry on the Move
Author: Oliver Heneric
Publisher: Springer Science & Business Media
Total Pages: 292
Release: 2005-07-15
Genre: Business & Economics
ISBN: 9783790815900

The automotive industry is a major pillar of the modern global economy and one of Europe’s key industries. There can hardly be any doubt about the important role of this sector as an engine for employment, growth and innovation in Europe, and there are crucial challenges and opportunities ahead. The authors shed light on a broad range of issues – globalisation and restructuring, trade and foreign direct investment, innovation, regulation, and industry policy – and put a special focus on the new member states. While change may be inevitable, progress is not. This book shall serve as a map to all stakeholders: business executives and policy makers, investors and scholars.

The Global Automotive Industry

The Global Automotive Industry
Author: Paul Nieuwenhuis
Publisher: John Wiley & Sons
Total Pages: 256
Release: 2015-10-12
Genre: Technology & Engineering
ISBN: 111880239X

The automotive industry is still one of the world's largest manufacturing sectors, but it suffers from being very technology-focused as well as being relatively short-term focused. There is little emphasis within the industry and its consultancy and analyst supply network on the broader social and economic impacts of automobility and of the sector that provides it. The Global Automotive Industry addresses this need and is a first port of call for any academic, official or consultant wanting an overview of the state of the industry. An international team of specialist researchers, both from academia and business, review and analyse the key issues that make vehicle manufacturing still the world’s premier manufacturing sector, closely tied in with the fortunes of both established and newly emerging economies. In doing so, it covers issues related to manufacturing, both established practices as well as new developments; issues relating to distribution, marketing and retail, vehicle technologies and regulatory trends; and, crucially, labour practices and the people who build cars. In all this it explains both how the current situation arose and also likely future trajectories both in terms of social and regulatory trends, as the technological, marketing and labour practice responses to those, leading in many cases to the development of new business models. Key features Provides a global overview of the automotive industry, covering its current state and considering future challenges Contains contributions from international specialists in the automotive sector Presents current research and sets this in an historical and broader industry context Covers threats to the industry, including globalization, economic and environmental sustainability The Global Automotive Industry is a must-have reference for researchers and practitioners in the automotive industry and is an excellent source of information for business schools, governments, and graduate and undergraduate students in automotive engineering.

The Productivity Dilemma

The Productivity Dilemma
Author: William J. Abernathy
Publisher:
Total Pages: 288
Release: 1978
Genre: Business & Economics
ISBN:

Monograph on the fundamental dilemma between productivity and Innovation in the motor vehicle industry in the USA - following a historical account of the evolution of automobile design, shows how obstacles set by competitiveness, automation, etc. Shaped the course of technological change, and includes case studies with their respective chronology of events. Bibliography pp. 251 to 258, diagrams, graphs, photographs, references and statistical tables.