Fusion for Profit

by Sharan Jagpal
Fusion for Profit
Author: Sharan Jagpal
Publisher: Oxford University Press
Total Pages: 665
Release: 2008-09-26
Genre: Business & Economics
ISBN: 0199707898
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The corporate world is typically structured in silos. Managers urgently need to overcome this "silo" effect by fusing ideas across different functional areas in the firm. In Fusion for Profit, Sharan Jagpal, a well-known and highly respected multidisciplinary researcher and business consultant, explains in simple language using real-world examples how managers can use sophisticated concepts to fuse different functional areas in the firm, especially marketing and finance, to increase the firm's value. The author provides novel solutions to a wide range of complex business problems ranging from choosing pricing and bundling strategies, to positioning and messaging strategies, to measuring brand equity, to measuring advertising productivity in a mixed media plan including Internet advertising, to compensating a multiproduct sales force, to measuring the potential gains and risks from mergers and acquisitions. These concepts are illustrated using case studies from a variety of firms in different industries, including AT&T, Coca-Cola, Continental Airlines, General Electric, Home Depot, Southwest Airlines, and Verizon.

Cities for Profit

by Gavin Shatkin
Cities for Profit
Author: Gavin Shatkin
Publisher: Cornell University Press
Total Pages: 361
Release: 2017-09-15
Genre: Social Science
ISBN: 1501712357
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Cities for Profit examines the phenomenon of urban real estate megaprojects in Asia—massive, privately built planned urban developments that have captured the imagination of politicians, policymakers, and citizens across the region. These controversial projects, embraced by elites, occasion massive displacement and have extensive social and economic impacts. Gavin Shatkin finds commonalities and similarities in dozens of such projects in Jakarta, Kolkata, and Chongqing. Shatkin is at the vanguard of urban studies in his focus on real estate. Just as cities are increasingly defined and remapped according to the value of the land under their residents’ feet, the lives of city dwellers are shaped and constrained by their ability to keep up with rising costs of urban life. Scholars and policy and planning professionals alike will benefit from Shatkin’s comprehensive research. Cities for Profit contains insights from more than 150 interviews, site visits to projects, and data from government and nongovernmental organization reports and data, urban plans, architectural renderings, annual reports and promotional materials of developers, and newspaper and other media accounts.

Profit Heroes

by Bob Rickert
Profit Heroes
Author: Bob Rickert
Publisher: Author House
Total Pages: 251
Release: 2013-12
Genre: Business & Economics
ISBN: 1491846623
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Profit Heroes addresses a new "call to arms" that is transforming selling. To thrive in the future, salespeople must understand how customers are changing and what it will take to win. It is no longer about your company against mine, or your products and services against mine, or your know-how against mine. It is now all about profitability and the ability to identify it, quantify it, sell it and deliver it. To win you must be viewed by customers as more than "a vendor." You must now become "an earnings contributor". The book offers a unique inside and emotional view of two competing salespeople who faced off in the pursuit of a big opportunity. Both represent great companies. Both are highly talented and successful. One wins and one loses. Theirs is a classic competition you see every day in American business, and is what makes selling the most exciting profession in the world. The book unveils the strategies and approaches that the winner and all Profit Heroes use to achieve success. Endorsements "Profit Heroes uncovers the secret of selling true value. It is a transformation in selling concepts that drives measurable results." Kim Hartwell, Senior Vice President, Global Sales and Marketing, ADC Corporation "Bob's focus on 'profit' could not be more on-target. In a recent dialogue with industry CEO's, there was 'table-pounding' agreement that all employees including sales, marketing, finance, operations, HR and IT, must all know how they impact profit improvement". Dr. Douglas A. Fisher, Assistant Professor and Director - Center for Supply Chain Management, College of Business Administration, Marquette University Profit Heroes describes how sales losers can become sales winners, even in a rapidly changing business world. Geoffrey James, author of Business Without the Bullsh*t

Fusion

by Denise Lee Yohn
Fusion
Author: Denise Lee Yohn
Publisher:
Total Pages: 0
Release: 2021-01-21
Genre: Advertising
ISBN: 9781529359121
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"Independently, brand and culture are powerful, unsung business drivers. But Denise shows that when you fuse the two together to create an interdependent and mutually-reinforcing relationship between them, you create organizational power that isn't possible by simply cultivating one or the other alone. Through detailed case studies from some of the world's greatest companies (including Amazon, Airbnb, Adobe, Nike, and Salesforce), exclusive interviews with company executives, and insights from Denise's 25+ years working with world class brands, Fusion provides you with a roadmap for increasing competitiveness, creating measurable value for customers and employees, and future-proofing your business"--

Accounting for Profit for Breach of Contract

by Katy Barnett
Accounting for Profit for Breach of Contract
Author: Katy Barnett
Publisher: Bloomsbury Publishing
Total Pages: 256
Release: 2012-05-31
Genre: Law
ISBN: 1847319513
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This book defends the view that an award of an account of profits (or 'disgorgement damages') for breach of contract will sometimes be justifiable, and fits within the orthodox principles and cases in contract law. However there is some confusion as to when such an award should be made. The moral bases for disgorgement damages are deterrence and punishment, which shape the remedy in important ways. Courts are also concerned with vindication of the claimant's performance interest, and it is pivotal in these cases that the claimant cannot procure a substitute performance via an award of damages or specific relief. The book argues that disgorgement damages should be available in two categories of case: 'second sale' cases, where the defendant breaches his contract with the claimant to make a more profitable contract with a third party; and 'agency problem' cases, where the defendant promises the claimant he will not do a certain thing, and the claimant finds it difficult to supervise the performance. Moreover, disgorgement may be full or partial, and 'reasonable fee damages' for breach of contract are best understood as partial disgorgement rather than 'restitutionary damages'. Equitable bars to relief should also be adopted in relation to disgorgement damages, as should allowances for skill and effort. This book will be of interest to contract and commercial lawyers, and will be especially valuable to anyone with an interest in contract remedies and restitution. It draws on case law in a number of common law jurisdictions, primarily England and Wales, and Australia.

Spiritual Profit$

by Shane Sartor
Spiritual Profit$
Author: Shane Sartor
Publisher: Spiritual Profits
Total Pages: 398
Release: 2006
Genre: Business and politics
ISBN: 0980923603
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Profit Theory and Capitalism

by Mark Obrinsky
Profit Theory and Capitalism
Author: Mark Obrinsky
Publisher: University of Pennsylvania Press
Total Pages: 190
Release: 2015-10-12
Genre: Business & Economics
ISBN: 0812292561
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The pursuit of profit by business motivates the capitalist economic system. Understanding profits, therefore, especially the source of profits, is essential to an understanding of capitalism. Mark Obrinsky claims that there has never been an adequate profit theory in mainstream economics. To find the source of profits, he argues, one needs to look beyond ownership of the productive factors of land, labor, and capital. Profit Theory and Capitalism makes a sharply reasoned and accessible contribution to critical theory, the history of economic thought, and post-Keynesian theory. Its insights will be of value to all students and theorists working in the area of income distribution.