Public Diplomacy

Public Diplomacy
Author: Nicholas J. Cull
Publisher: John Wiley & Sons
Total Pages: 161
Release: 2019-04-15
Genre: Political Science
ISBN: 0745691234

New technologies have opened up fresh possibilities for public diplomacy, but this has not erased the importance of history. On the contrary, the lessons of the past seem more relevant than ever, in an age in which communications play an unprecedented role. Whether communications are electronic or hand-delivered, the foundations remain as valid today as they ever have been. Blending history with insights from international relations, communication studies, psychology, and contemporary practice, Cull explores the five core areas of public diplomacy: listening, advocacy, cultural diplomacy, exchanges, and international broadcasting. He unpacks the approaches which have dominated in recent years – nation-branding and partnership – and sets out the foundations for successful global public engagement. Rich with case studies and examples drawn from ancient times through to our own digital age, the book shows the true capabilities and limits of emerging platforms and technologies, as well as drawing on lessons from the past which can empower us and help us to shape the future. This comprehensive and accessible introduction is essential reading for students, scholars, and practitioners, as well as anyone interested in understanding or mobilizing global public opinion.

The New Public Diplomacy

The New Public Diplomacy
Author: J. Melissen
Publisher: Springer
Total Pages: 242
Release: 2005-11-22
Genre: Political Science
ISBN: 0230554938

After 9/11, which triggered a global debate on public diplomacy, 'PD' has become an issue in most countries. This book joins the debate. Experts from different countries and from a variety of fields analyze the theory and practice of public diplomacy. They also evaluate how public diplomacy can be successfully used to support foreign policy.

Public Diplomacy and the Politics of Uncertainty

Public Diplomacy and the Politics of Uncertainty
Author: Pawel Surowiec
Publisher: Springer Nature
Total Pages: 373
Release: 2020-10-26
Genre: Political Science
ISBN: 3030545520

This edited book explores the multi-layered relationships between public diplomacy and intensified uncertainties stemming from transnational political trends. It is the latest wave of political uncertainty that provides the background as well as yields evidence scrutinised by authors contributing to this book. The book argues that due to a state of perpetual crises, the simultaneity of diplomatic tensions and new digital modalities of power, international politics increasingly resembles a networked set of hyper-realities. Embracing multi-polar competition, superpowers such as Russia flex their muscles over their neighbours; celebrated ‘success stories’ of democratisation – Hungary, Poland and Czechia – move towards illiberal governance; old players of international politics such as Britain and America re-claim “greatness”, while other states, like China, adapt expansionist foreign policy goals. The contributors to this book consider the different ways in which transnational political trends and digitalisation breed uncertainty and shape the practice of public diplomacy.

Routledge Handbook of Public Diplomacy

Routledge Handbook of Public Diplomacy
Author: Nancy Snow
Publisher: Routledge
Total Pages: 597
Release: 2008-11-01
Genre: Political Science
ISBN: 1135926883

The Routledge Handbook of Public Diplomacy provides a comprehensive overview of public diplomacy and national image and perception management, from the efforts to foster pro-West sentiment during the Cold War to the post-9/11 campaign to "win the hearts and minds" of the Muslim world. Editors Nancy Snow and Philip Taylor present materials on public diplomacy trends in public opinion and cultural diplomacy as well as topical policy issues. The latest research in public relations, credibility, soft power, advertising, and marketing is included and institutional processes and players are identified and analyzed. While the field is dominated by American and British research and developments, the book also includes international research and comparative perspectives from other countries. Published in association with the USC Center on Public Diplomacy at the Annenberg School based at the University of Southern California.

China's Public Diplomacy

China's Public Diplomacy
Author: Ingrid d'Hooghe
Publisher: Martinus Nijhoff Publishers
Total Pages: 442
Release: 2015-01-08
Genre: Political Science
ISBN: 9004283951

In China's Public Diplomacy, author Ingrid d'Hooghe contributes to our understanding of what constitutes and shapes a country's public diplomacy, and what factors undermine or contribute to its success. China invests heavily in policies aimed at improving its image, guarding itself against international criticism and advancing its domestic and international agenda. This volume explores how the Chinese government seeks to develop a distinct Chinese approach to public diplomacy, one that suits the country's culture and authoritarian system. Based on in-depth case studies, it provides a thorough analysis of this approach, which is characterized by a long-term vision, a dominant role for the government, an inseparable and complementary domestic dimension, and a high level of interconnectedness with China's overall foreign policy and diplomacy.

Popular Music and Public Diplomacy

Popular Music and Public Diplomacy
Author: Mario Dunkel
Publisher: transcript Verlag
Total Pages: 329
Release: 2019-03-31
Genre: Music
ISBN: 383944358X

In the early years of the Cold War, Western nations increasingly adopted strategies of public diplomacy involving popular music. While the diplomatic use of popular music was initially limited to such genres as jazz, the second half of the 20th century saw a growing presence of various popular genres in diplomatic contexts, including rock, pop, bluegrass, flamenco, funk, disco, and hip-hop, among others. This volume illuminates the interrelation of popular music and public diplomacy from a transnational and transdisciplinary angle. The contributions argue that, as popular music has been a crucial factor in international relations, its diplomatic use has substantially impacted the global musical landscape of the 20th and 21st centuries.

Practicing Public Diplomacy

Practicing Public Diplomacy
Author: Yale Richmond
Publisher: Berghahn Books
Total Pages: 202
Release: 2008-02-01
Genre: History
ISBN: 0857450131

There is much discussion these days about public diplomacy—communicating directly with the people of other countries rather than through their diplomats—but little information about what it actually entails. This book does exactly that by detailing the doings of a US Foreign Service cultural officer in five hot spots of the Cold War - Germany, Laos, Poland, Austria, and the Soviet Union - as well as service in Washington DC with the State Department, the Helsinki Commission of the US Congress, and the National Endowment for Democracy. Part history, part memoir, it takes readers into the trenches of the Cold War and demonstrates what public diplomacy can do. It also provides examples of what could be done today in countries where anti-Americanism runs high.

Public Diplomacy and the Implementation of Foreign Policy in the US, Sweden and Turkey

Public Diplomacy and the Implementation of Foreign Policy in the US, Sweden and Turkey
Author: Efe Sevin
Publisher: Springer
Total Pages: 258
Release: 2017-02-14
Genre: Political Science
ISBN: 3319493345

This book presents a comprehensive framework, six pathways of connection, which explains the impact of public diplomacy on achieving foreign policy goals. The comparative study of three important public diplomacy practitioners with distinctive challenges and approaches shows the necessity to move beyond soft power to appreciate the role of public diplomacy in global politics. Through theoretical discussions and case studies, six pathways of connection is presented as a framework to design new public diplomacy projects and measure their impact on foreign policy.

Empire of Ideas

Empire of Ideas
Author: Justin Hart
Publisher: Oxford University Press
Total Pages: 294
Release: 2013-02-14
Genre: History
ISBN: 0199777942

Empire of Ideas examines the origins of the U. S. government's programs in public diplomacy and how the nation's image in the world became an essential component of U. S. foreign policy.