Author | : John Bielenberg |
Publisher | : |
Total Pages | : 251 |
Release | : 2016-11 |
Genre | : Creative ability in business |
ISBN | : 9780692693322 |
The way we solve problems is broken'we're trapped by techniques and assumptions of a prior era.? Challenges are emerging at an ever-accelerating rate'and we struggle to find the imaginative answers we crave. And, even when we do, biology and culture conspire to obstruct our progress.? Thinking Wrong: How to Conquer the Status Quo and Do Work That Matters teaches you how to use our radical problem solving system to reliably produce surprising, ingenious, and seemingly magical answers to your most wicked questions. The book provides you with the new language, frameworks, and tools you'll need to conquer the status quo and drive change.Inside? Think Wrong, designers and innovators John Bielenberg, Mike Burn, and Greg Galle show how pioneering teams have cultivated ways to challenge both their brains and the culture at large. These game-changers learned to think wrong, and so can the rest of us.An introduction offers the fundamental groundwork of? Think Wrong. The subsequent chapters present six practices developed by the authors?Be Bold, Get Out, Let Go, Make Stuff, Bet Small, and Move Fast. Using first hand case studies of success, and offering Think Wrong Drills that readers may use,? Think Wrong? is a field guide for applying this highly effective problem-solving system to challenges big and small. In addition to the drills provided in the book, Think Wrong readers are provided access to free online resources.